Eureka® Debuts Pet Lover Vacuum Line for Pet Owners

The nearly 140 million* pet owners in America love their pets, but not what they leave behind. For a vacuum to address the pet cleaning challenges, Eureka® introduces the new Pet Lover vacuum line designed for the pet messes owners face. Eureka’s Pet Lover line debuts with two vacuums, Capture+™ Pet Lover and Optima® Pet Lover, equipped with innovative features to tackle the two problems pet owners complain about most: pet hair and odor. The vacuums have the odor-eliminating power of charcoal built into their filters and a special power brush designed to remove pet hair from stairs and furniture.

Bloomington, IL (EMWNews) August 18, 2008 — Woof, meow, tweet. Fur, paw prints, stink. The nearly 140 million* pet owners in America love their pets, but not what they leave behind. For a vacuum to address the pet cleaning challenges, Eureka® introduces the new Pet Lover vacuum line designed for the pet messes owners face.

The Eureka Optima Pet Lover Vacuum

Eureka’s Pet Lover line debuts with two vacuums, Capture+™ Pet Lover and Optima® Pet Lover, equipped with innovative features to tackle the two problems pet owners complain about most: pet hair and odor. To conquer pet hair, small plastic notches with a rubber strip grace the easy-glide Pet Power Paw™ power brush while the Pet Brush upholstery tool features rubber bristles to grab pet hair from upholstery, curtains and shades without scratching delicate surfaces. For odors, charcoal is built into the filters to reduce odors safely and naturally for a cleaner home.

“Pet owners want a vacuum to address their pet-specific challenges and provide their homes with the most complete clean possible,” said Jackie Cooper, director of marketing and communications for Eureka. “Eureka listened to pet owners and came up with features that gently but thoroughly remove stubborn pet hair and odor from the entire home.”

In addition to the new Pet Lover features, Capture+ Pet Lover has a sealed HEPA filtration system designed to capture more small particles like dust and pet dander from the air. Many filters allow small particles to escape around the filter and through cracks, but Capture+ Pet Lover’s entire system is sealed, capturing 99.97 percent of dust, allergens and small particles.

Capture+ Pet Lover also boasts a number of additional features for a complete clean. Large bagless dust cups hold all the fur Fido can shed. Eureka’s exclusive electrostatic Telescopic Self-Cleaning Duster is the industry’s only high-tech duster that extends up to three feet to attract pet hair and dust like a magnet. Dual Powered Edge Kleeners™ grab pesky pet hair and tracked-in dirt nestled along the walls and carpet edges. And exclusive EZ Roll™ rollerblade-style wheels glide smoothly to prevent scratching or nicking bare floors.

The Optima Pet Lover features the line’s unique pet hair and odor fighting features in a convenient and powerful lightweight design. Optima Pet Lover is light as a feather with an exclusive “O”-shaped, soft-grip handle that locks into one of 13 positions to accommodate different heights.

Optima Pet Lover also features a stretch hose, on-board tools and an easy-empty dust cup.

“The Optima Pet Lover is a lightweight, convenient pet mess solution that won’t compromise the quality of clean that pet owners need, while giving them more time to play with their pets,” said Cooper.

*According to the 1998-2006 American Pet Association Polls