New Company Positions Itself as Premiere Provider of Wholesome Family Films

CAMARILLO, CA–(EMWNews – August 6, 2008) – Family Values Cinema (FVC), a

California-based DVD-of-the-month club, announces its opening by hosting a

free afternoon of entertainment featuring two matinée showings and popcorn

on Sat., Sept. 6, at 1 p.m. and 4 p.m. (limited seating). The sneak preview

will take place at California State University Channel Islands’ Aliso Hall

Auditorium, One University Drive, Camarillo, Calif., with the premiere of

“Sunday School Musical,” a film featuring memorable tunes and positive role

models.

FVC got its start when founder Patty Leonard, recognized former home video

distributor for many years, became disheartened by the growing number of

films with inappropriate violence and sex being targeted towards families.

Leonard created a subscription program to bring families together with

movies that embrace superb storytelling while enriching kids and parents

with uplifting messages that reinforce traditional family values.

“I’m just like most moms in America,” says Leonard. “When my daughter was

young, I found that content ratings of mainstream movies couldn’t always be

trusted, so I made it my mission to find movies parents would approve of

and enjoy watching with their kids.”

Leonard created subscription-based FVC, using a unique, triple-filter

review process for its selections. First, FVC reviews films from all over

the world to determine which movies meet the highest standards of quality

and moral concepts. Approved movies are then reviewed by the National Board

of Mothers, a select group of concerned moms across the country that grade

films based on their entertainment value and wholesome family-friendly

content. Finally, if a film gets a Double A+ rating, it is submitted to the

non-profit Dove Foundation for its “Family Approved” seal.

All proceeds from membership signups during the free matinées go to benefit

FVC’s non-profit neighbor, Casa Pacifica, a place of hope and help for

children and families.

About Family Values Cinema

Family Values Cinema (FVC) is a Camarillo, California-based

DVD-of-the-month club providing budget friendly, high-quality, wholesome

films directly to parents’ mailboxes, for members to keep and collect.

Through its fundraising program, Family Values Cinema donates a significant

portion of its monthly subscription fees to its affiliates who share in the

important work of building strong families and faith communities. For more

information, visit www.familyvaluescinema.com.