StrongMail Expands Email Marketing Product Line to Meet Increased Demand From SMBs
SOURCE:
StrongMail
2008-08-20 07:00:00
StrongMail Expands Email Marketing Product Line to Meet Increased Demand From SMBs
New Cost-Effective Turnkey Package Enables Companies Sending Less Than 1 Million Messages per Month to Take Advantage of StrongMail’s Enterprise-Class Email Marketing Solutions and Services
REDWOOD CITY, CA–(EMWNews – August 20, 2008) – StrongMail Systems, Inc., the leading
provider of on-premise solutions for marketing and transactional email,
today announced the StrongMail® Message Studio Express Bundle as a new
addition to its product line designed to address growing demand from
small-to-midsize businesses (SMBs). Offered exclusively from StrongMail’s
growing network of value-added reseller partners, this cost-effective
package is designed for businesses that send less than one million messages
per month.
The StrongMail Message Studio Express Bundle is a powerful, turnkey package
that combines all the hardware, software and services required for SMBs to
take full control of their email programs and maximize results through
improved delivery, personalization and management. This new solution
bundle provides companies with a comprehensive and economical option for
managing their email on-premise while also taking advantage of a
predictable cost model that eliminates the costly CPM fees associated with
ESPs. By expanding its product line for lower-volume senders, StrongMail
now makes it possible for any size organization to own its email
infrastructure.
StrongMail Message Studio Express Bundle Components
-- Email Marketing Server -- a comprehensive, fully integrated email marketing solution -- Transactional Email Module -- dynamic message assembly, reporting and tracking for transactional and other event-triggered service-based messages -- Live Updates -- 12-month subscription to regular updates of ISP throttling limits, bounce codes and other delivery parameters -- StrongStart -- Comprehensive implementation and setup services for rapid deployment -- Production Mailing Program -- Transitions a production mail stream to StrongMail quickly and effectively while building a positive sending reputation with the major ISPs -- Maintenance and Support -- 12 months of 24/7 support and access to major and minor release updates
By offering this new package via StrongMail’s fast-growing network of
value-added resellers, StrongMail will be leveraging the sales resources of
its strategic partners with extensive sales coverage throughout the United
States. Lexnet Consulting Group, a StrongMail partner and CRM solution
reseller, recently sold the StrongMail Message Studio Express Bundle to
Lussori, an established retailer of fine jewelry and timepieces.
“At Lussori, we represent some of the world’s most prestigious jewelry
companies, and our email communications must reflect the same level of
excellence that is associated with these luxury brands,” said Lawrence
Kosick, CEO of Lussori, Inc. “Lussori chose StrongMail because of the depth
and breadth of its tool set, technology and analytics, which will enable us
to create highly personalized messages that get delivered.”
Availability
More information and sales support for the StrongMail Message Studio
Express Bundle can be obtained by contacting one of StrongMail’s channel
reseller partners, including Advanced Systems Group, Direct Systems
Support, FSD Solutions, Fusionware, Lexnet Consulting Group, Novix, PCPC
Direct, PEAK Resources, QCM Technologies, S1 IT Solutions, Siwel Consulting
and Yorel Integrated Solutions.
Contact StrongMail at info@strongmail.com for more information on finding
the right partner, or visit
www.strongmail.com/partners/partner-directory/vars.php for StrongMail’s
reseller partner directory.
“StrongMail has made a name for itself helping world-class brands take
their email programs to the next level, and the launch of the StrongMail
Message Studio Express Bundle puts our solutions into the hands of
businesses with more moderate sending volumes,” said Steve Murphy, North
American channel manager at StrongMail Systems. “With this expansion of our
established product line, the days of companies being forced to rent
services from an email service provider are over.”
About StrongMail Systems, Inc.
StrongMail Systems provides businesses with commercial-grade, on-premise
solutions for marketing and transactional email. StrongMail integrates its
proven email delivery, tracking and campaign management software on
high-performance servers that are optimized for maximum deliverability. In
addition to providing superior control, security and integration
capabilities, StrongMail’s in-house approach offers companies a more
powerful and cost-effective alternative to homegrown or outsourced
solutions. Hundreds of companies worldwide rely on StrongMail’s solutions
to power their mission-critical customer communications. A Silicon Valley
company, StrongMail is headquartered in Redwood City, CA, and is funded by
Sequoia Capital, Evercore Partners, Globespan Capital Partners and DAG
Ventures. To learn more about StrongMail Systems, visit