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StrongMail Expands Email Marketing Product Line to Meet Increased Demand From SMBs

SOURCE:

StrongMail

2008-08-20 07:00:00

StrongMail Expands Email Marketing Product Line to Meet Increased Demand From SMBs

New Cost-Effective Turnkey Package Enables Companies Sending Less Than 1 Million Messages per Month to Take Advantage of StrongMail’s Enterprise-Class Email Marketing Solutions and Services

REDWOOD CITY, CA–(EMWNews – August 20, 2008) – StrongMail Systems, Inc., the leading

provider of on-premise solutions for marketing and transactional email,

today announced the StrongMail® Message Studio Express Bundle as a new

addition to its product line designed to address growing demand from

small-to-midsize businesses (SMBs). Offered exclusively from StrongMail’s

growing network of value-added reseller partners, this cost-effective

package is designed for businesses that send less than one million messages

per month.

The StrongMail Message Studio Express Bundle is a powerful, turnkey package

that combines all the hardware, software and services required for SMBs to

take full control of their email programs and maximize results through

improved delivery, personalization and management. This new solution

bundle provides companies with a comprehensive and economical option for

managing their email on-premise while also taking advantage of a

predictable cost model that eliminates the costly CPM fees associated with

ESPs. By expanding its product line for lower-volume senders, StrongMail

now makes it possible for any size organization to own its email

infrastructure.

StrongMail Message Studio Express Bundle Components


--  Email Marketing Server -- a comprehensive, fully integrated email

    marketing solution

--  Transactional Email Module -- dynamic message assembly, reporting and

    tracking for transactional and other event-triggered service-based messages

--  Live Updates -- 12-month subscription to regular updates of ISP

    throttling limits, bounce codes and other delivery parameters

--  StrongStart -- Comprehensive implementation and setup services for

    rapid deployment

--  Production Mailing Program -- Transitions a production mail stream to

    StrongMail quickly and effectively while building a positive sending

    reputation with the major ISPs

--  Maintenance and Support -- 12 months of 24/7 support and access to

    major and minor release updates

    

By offering this new package via StrongMail’s fast-growing network of

value-added resellers, StrongMail will be leveraging the sales resources of

its strategic partners with extensive sales coverage throughout the United

States. Lexnet Consulting Group, a StrongMail partner and CRM solution

reseller, recently sold the StrongMail Message Studio Express Bundle to

Lussori, an established retailer of fine jewelry and timepieces.

“At Lussori, we represent some of the world’s most prestigious jewelry

companies, and our email communications must reflect the same level of

excellence that is associated with these luxury brands,” said Lawrence

Kosick, CEO of Lussori, Inc. “Lussori chose StrongMail because of the depth

and breadth of its tool set, technology and analytics, which will enable us

to create highly personalized messages that get delivered.”

Availability

More information and sales support for the StrongMail Message Studio

Express Bundle can be obtained by contacting one of StrongMail’s channel

reseller partners, including Advanced Systems Group, Direct Systems

Support, FSD Solutions, Fusionware, Lexnet Consulting Group, Novix, PCPC

Direct, PEAK Resources, QCM Technologies, S1 IT Solutions, Siwel Consulting

and Yorel Integrated Solutions.

Contact StrongMail at info@strongmail.com for more information on finding

the right partner, or visit

www.strongmail.com/partners/partner-directory/vars.php for StrongMail’s

reseller partner directory.

“StrongMail has made a name for itself helping world-class brands take

their email programs to the next level, and the launch of the StrongMail

Message Studio Express Bundle puts our solutions into the hands of

businesses with more moderate sending volumes,” said Steve Murphy, North

American channel manager at StrongMail Systems. “With this expansion of our

established product line, the days of companies being forced to rent

services from an email service provider are over.”

About StrongMail Systems, Inc.

StrongMail Systems provides businesses with commercial-grade, on-premise

solutions for marketing and transactional email. StrongMail integrates its

proven email delivery, tracking and campaign management software on

high-performance servers that are optimized for maximum deliverability. In

addition to providing superior control, security and integration

capabilities, StrongMail’s in-house approach offers companies a more

powerful and cost-effective alternative to homegrown or outsourced

solutions. Hundreds of companies worldwide rely on StrongMail’s solutions

to power their mission-critical customer communications. A Silicon Valley

company, StrongMail is headquartered in Redwood City, CA, and is funded by

Sequoia Capital, Evercore Partners, Globespan Capital Partners and DAG

Ventures. To learn more about StrongMail Systems, visit

www.strongmail.com.

Jerry Cruz

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