FRANCISCO (EMWNews) July 23, 2008 —

Better Homes and Gardens^®

Real Estate–an international real estate brand

inspired by America’s largest home enthusiast

magazine brand–officially launches today with

the unveiling of its online consumer destination at www.bhgrealestate.com

and a press conference being held by company president and CEO, Sherry

A. Chris.

“The Better Homes and Gardens Real Estate Web

site was designed to help make the online real estate experience a more

rewarding one for homebuyers and sellers,”

said Chris. “Beginning with our brand name and

our unique relationship with the Better Homes and Gardens magazine

brand and its array of consumer marketing resources, we are committed to

the delivery of exceptional residential real estate services to our

customers.”

The new Better Homes and Gardens Real Estate consumer Web site will

launch with more than 300,000 property listings initially and expand

rapidly to support parent company Realogy Corporation’s

online listings distribution strategy. Site visitors can access vital

information on neighborhoods, housing trends, local market conditions,

sales activity and recent sale prices – in

short, everything to help in the buying and selling of real estate.

Additionally, the site will be integrated with www.bhg.com,

the interactive companion to Better Homes and Gardens magazine,

to increase exposure to consumers already interested in homes and home

buying.

“This is the natural progression for one of

the world’s preeminent names in home

enthusiast brands,” said Gayle Butler, senior

vice president and editor-in-chief of Better Homes and Gardens

magazine. “Like us, Better Homes and Gardens

Real Estate is deeply committed to the concept of owning and improving

the home – much the same way we approach

designing and creating content for Better Homes and Gardens magazine.”

On www.bhgrealestate.com,

visitors will also have access to a regularly updated blog, videos, and

articles on topics ranging from living green and kitchen remodeling to

mortgages, negotiating advice, and home buying checklists, all created

to provide inspirational ideas for the home. Visitors will be able to

look at specific information on different schools, including enrollment

and staffing, as well as comparative neighborhood information such as

characteristics and demographics.

Operating under a direct franchise business model, Better Homes and

Gardens Real Estate LLC is also announcing today the opening of its

first brokerage in Northeastern Pennsylvania, Better Homes and Gardens

Real Estate Wilkins & Associates. To find out more, visit http://www.bhgrealestate.com/Views/MediaCenter/Default.aspx.

Internationally, Better Homes and Gardens Real Estate LLC will expand by

building a network of quality master franchisors through the efforts of

a special, international membership development team.

The Better Homes and Gardens Real Estate press conference will take

place today at 8:30 a.m. PDT / 11:30 a.m. EDT at The Palace Hotel, 2 New

Montgomery Street, San Francisco, and online at http://tinyurl.com/65lo82.

Chris, along with Butler, will discuss the launch of the new residential

real estate brand, which, under Realogy Corporation, will help deliver a

new level of innovation to the way consumers buy and sell their homes.

In October 2007, Realogy Corporation, a global provider of real estate

and relocation services, announced it had entered into a long-term

agreement to license the brand from Meredith Corporation (NYSE: MDP),

the publisher of Better Homes and Gardens magazine. The licensing

agreement between Realogy and Meredith is for a 50-year term, with a

renewal option for another 50 years.

Better Homes and Gardens Real Estate LLC is the diamond-level sponsor of

Real Estate Connect San Francisco 2008, taking place July 23-25, 2008,

at The Palace Hotel, San Francisco. Visit the company at booth #102 or

follow ‘BHGrealestate’

on Twitter.com.

About Better Homes and Gardens Real Estate LLC

Better Homes and Gardens^®

Real Estate is an international real estate brand that offers a full

range of services to brokers, sales associates and home buyers and

sellers. Using innovative technology, sophisticated business systems and

the broad appeal of a national lifestyle brand, Better Homes and Gardens

Real Estate embodies the future of the real estate industry while

remaining grounded in the tradition of home. For more information,

please visit www.bhgrealestate.com.

©2008 Better Homes and Gardens Real Estate

LLC. Better Homes and Gardens® is a

registered trademark of Meredith Corporation licensed to Better Homes

and Gardens Real Estate LLC. Equal Opportunity Company. Equal Housing

Opportunity. Each Better Homes and Gardens ®

Real Estate Office is Independently Owned and Operated.