TROY, Mich., Aug. 4 /EMWNews/ -- Habitat for Humanity Detroit -- a

nonprofit Christian housing organization dedicated to building affordable

housing in partnership with those in need in the city of Detroit -- has

chosen Bianchi Public Relations, Inc. to execute its pro bono media

relations efforts. The announcement was made by Vincent Tilford, executive

director of Habitat for Humanity Detroit and James Bianchi, president of

the public relations firm.



    The full service agency will supply counsel and media relations

assistance to Habitat for Humanity Detroit, which assists families in need

of adequate housing and brings together people from all walks of life to

revitalize Detroit neighborhoods through the construction of affordable

homes.



    "We are delighted and proud to be working alongside Habitat for

Humanity Detroit," Bianchi said. "This is an organization that has been

successful for over 20 years and has helped house more than 250 families in

the Detroit area. We look forward to supporting and advancing the

organization's ongoing efforts."



    Through its pro bono efforts, Bianchi PR will work to promote Habitat

for Humanity Detroit's volunteer opportunities, including Blitz Builds,

open houses and other special events. During all of the organization's

builds, volunteers provide the labor, while individual, church and

corporate sponsors provide the money and materials to build the houses.

Established in 1986, Habitat for Humanity Detroit prides itself on offering

a "hand up," not a "hand out," to families in need. For more information

about Habitat for Humanity Detroit and its efforts to rebuild communities,

visit http://www.habitatdetroit.org .



    An award-winning PR agency based in Troy, Mich. and founded in 1992,

Bianchi Public Relations is the fifth largest PR firm in Michigan,

according to PRWeek magazine's 2008 rankings of top public relations

agencies. Offering national reach and local specialization, the firm is an

affiliate of The PR Collective, a public relations network of more than 30

independent agencies across North America.



    With special expertise in the business-to-business realm, the firm has

represented clients in the aftermarket, association, automotive,

construction, consulting, design, e-business, education, engineering,

industrial, legal, manufacturing, not-for-profit, professional services and

technology sectors.



    For more information, visit http://www.bianchipr.com or call 248-269-1122.