blinkx Partners With Digital Media Pioneer Elo Company to Launch blinkx Brasil, Online Television for Latin American Audiences Around the World
2008-07-16 07:00:00
Joint Venture Will Offer the Latest in Brazilian Music, Film, Sports
and Special Interest Content Over Broadband to Computers Everywhere
SAN FRANCISCO–(EMWNews)–blinkx, the world’s largest and most advanced
video search engine, today announced an online television venture with
digital media pioneer Elo Company to deliver high-quality entertainment,
including films, music videos and special interest channels, to
audiences around the world.
The initiative, blinkx Brasil, will deliver Elo’s
library of premium content through blinkx’s
ground-breaking broadband television (BBTV) technology. The beta version
of blinkx Brasil is a small download (0.5 MB) that will be available
free of charge at www.blinkx.com and www.elocompany.com.
blinkx Brasil will debut in beta in conjunction with the 10th
anniversary party of Deckdisc, one of Brazil’s leading independent
record companies, in Rio de Janeiro. At the time of launch, it will
offer the best in Brazilian music, film (including new releases),
sports, food and fashion. blinkx and Elo will also be adding features,
such as transcripts of the audio track, channels and more premium video
content to the blinkx Brasil offering in coming months.
While watching the Elo Cinema Latino or Elo Gourmet channel on blinkx
Brasil, viewers will have a variety of useful features –
never possible before – right at their
fingertips, including background information on the program. In
addition, users can opt to sit back and watch all programming in
full-screen, on-demand and in TV-quality.
“The Latin American market is one of the most
exciting and fast-growing in the Internet industry,”
said Suranga Chandratillake, founder and CEO of blinkx. “There
are more than 15 million people watching online video in Brazil alone,
and we’re thrilled to be partnering with one
of the world’s leaders in digital media to
bring TV-quality, premium entertainment to audiences everywhere.”
“Elo has been a pioneer in digital media in
Brazil and is very proud to partner with blinkx. We believe this will be
a great opportunity for producers, users and advertisers: producers will
now be able to show their content to a significant audience in a market
with limited traditional windows, and users will be able to watch a
great variety of content with the best of TV combined with all the
interactivity of the Internet,” said Ruben
Feffer, founder of Elo Company. “Brands will
also want to communicate with their audience in an innovative and
efficient way. blinkx brings to video what Google brought to text on the
Internet. The possibilities are unlimited.”
blinkx Brasil is a significant advance in online television that
leverages blinkx’s patented speech and visual
recognition technology to simultaneously deliver a high-quality viewing
experience over the Internet, and link it to the universe of information
on the Web, adding dimension and context to the viewer’s
experience.
With hybrid peer-to-peer streaming and a simple, point-and-click channel
interface, blinkx Brasil delivers online television that is full-screen,
TV-quality and truly immersed in the Internet. Until now, Web video has
simply used the Internet as a new distribution mechanism, failing to
exploit its true potential. By fusing TV and other video with the Web,
blinkx Brasil enables users to instantly browse or interact with online
sources related to what they are watching, whether it’s
Google, Wikipedia, or other Web sites offering relevant information.
About blinkx
blinkx plc (LSE AIM:BLNX) is the world’s largest and most advanced video
search engine. Today, blinkx has indexed more than 26 million hours of
audio, video, viral and TV content, and made it fully searchable and
available on demand. blinkx’s founders set out to solve a significant
challenge – as TV and user-generated content
on the Web explode, keyword-based search technologies only scratch the
surface. blinkx’s patented search technologies listen to –
and even see – the Web, helping users enjoy a
breadth and accuracy of search results not available elsewhere. In
addition, blinkx powers the video search for many of the world’s most
frequented sites. blinkx is based in San Francisco and London. More
information is available at www.blinkx.com.
About Elo Company
Elo Company is a pioneer in distribution of audiovisual content for
different means of communication, creating channels for digital media
and developing communication strategies for these new media. Elo
distributes short and feature films, documentaries, music videos and
fashion shows (As of May 2008, it will have more than 400 titles). The
company has also created and now maintains channels for digital media
such as Brazilian Music, Brazilian Hits and Elo Cinema Latino and is
responsible for brand communication for new entertainment media (branded
channels creation, ad sales at new platforms, among other products). www.elocompany.com
Sparkpr for blinkx Communications for blinkx Nudeliman, +55 11 3023 0173 |
|
Major Newsire & Press Release Distribution with Basic Starting at only $19 and Complete OTCBB / Financial Distribution only $89
Get Unlimited Organic Website Traffic to your Website
TheNFG.com now offers Organic Lead Generation & Traffic Solutions