Cincinnati’s Mercy Montessori Marks 20th New Client Naming EMG AOR in 2008

     Eisen Bucks Industry Trends, Continues Significant Business Growth



    NEWPORT, Ky., Aug. 18 /EMWNews/ -- Greater Cincinnati integrated

public relations and marketing consultancy firm Eisen Management Group has

been named agency of record (AOR) for Mercy Montessori. Founded in 1969,

Mercy Montessori was the first and is the oldest combined preschool,

elementary, and Junior High Montessori school in the Greater Cincinnati

area. The school hired EMG to develop and implement a new communications

program and advocacy initiative designed to raise the profile of the

school, its students and staff, and to assist in gearing up for a 40th

Anniversary Fundraising Campaign. The 40th Anniversary will be celebrated

in 2009.



    According to EMG president Rodger Roeser, the campaign is designed to

share many of the accomplishments of the pre-kindergarten through eighth

grade students, many of whom have consistently won top honors in state and

national academic and service competitions. In addition, as the region's

first Montessori school, Mercy Montessori leadership will be positioned to

discuss educational initiatives and provide expert insight, context and

comment.



    "This group has not sought widespread recognition for its many

successes -- it may be the best school you've never heard of," Roeser says.

"Graduates of Mercy Montessori have a stellar record of achievement and

success, and the work both the students and the staff perform is humbling

and inspirational, and we are honored to have been selected to share this

positive message."



    Mercy Montessori principal Patty Normile says that Eisen was selected

because of its track record of excellence in positioning business and

education leaders as experts in their industry. "Mercy Montessori is

genuinely a wonderful school and one of the very best private schools of

any kind," Normile says. "We have such a chain of successes and we believe

that it's valuable for our school and our parents to share these stories of

inspiration. The EMG team was incredibly enthusiastic, and their expertise

in public relations is well known."