Comcast and MGM Announce Partnership to Launch Impact …

2008-08-13 12:21:00

                The First All-Action Video-On-Demand Network



    LOS ANGELES, Aug. 13 /EMWNews/ -- Comcast Corporation (Nasdaq:

CMCSA, CMCSK), the nation's leading provider of entertainment, information

and communications, and Metro-Goldwyn-Mayer Studios Inc. (MGM) today

announced a partnership to launch Impact, the first video-on-demand (VOD)

channel dedicated exclusively to action programming. The new channel,

available first to Comcast customers this week, features a host of exciting

and popular action films and television shows, many available in

high-definition (HD), that will captivate adventure seekers and fans of

action, one of the fastest growing movie categories at the box office.



    



    "The Comcast On Demand platform is the perfect environment for targeted

marketable brands and programming," said Jim Packer, Co-President of MGM

Worldwide Television. "With more than 1,000 titles in the MGM library that

fit our new brand, I'm confident action fans will find Impact a one-stop

destination for all of their action entertainment needs."



    Within the first year, Impact will premiere many of the most successful

films in action history, including movies from the James Bond series,

Rocky, Magnificent Seven and RoboCop. Impact will also kick-off its

programming with some of its most popular action stars from the MGM library

such as Chuck Norris, Sylvester Stallone and Charles Bronson. As an ongoing

part of this VOD channel, there will be special programming themes created

around the popular action genres including thrillers, crime, espionage,

westerns, war films and martial arts.



    "We're excited to announce this partnership to launch an action-focused

channel as movies are a very popular feature on VOD," said Matt Strauss,

Senior Vice President, New Media, Comcast Cable. "MGM's vast library will

give action fans access to their favorite movies at anytime through On

Demand, with many available in HD, further complementing our growing HD

offering."



    The Impact VOD channel joins Comcast's current VOD line-up of

blockbuster movies, new television series, the other new viewing choices

that are part of the company's Project Infinity, a commitment to deliver

exponentially more content choice on TV, including more HD, sports, movies,

kids' programs and network TV shows.



    Currently, Comcast's VOD lineup offers more than 10,000 unique

selections each month, with more than 500 of those choices available at any

given time in HD, and Comcast customers now are selecting On Demand more

than 300 million times per month.



    About Comcast Corporation



    Comcast Corporation (Nasdaq: CMCSA, CMCSK) (http://www.comcast.com) is

the nation's leading provider of entertainment, information and

communications products and services. With 24.6 million cable customers,

14.4 million high-speed Internet customers, and 5.6 million Comcast Digital

Voice customers, Comcast is principally involved in the development,

management and operation of broadband cable systems and in the delivery of

programming content.



    Comcast's content networks and investments include E! Entertainment

Television, Style Network, The Golf Channel, VERSUS, G4, PBS KIDS Sprout,

TV One, ten Comcast SportsNets networks and Comcast Interactive Media,

which develops and operates Comcast's Internet businesses, including

Comcast.net (http://www.comcast.net). Comcast also has a majority ownership

in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers

NHL hockey team, the Philadelphia 76ers NBA basketball team and two large

multipurpose arenas in Philadelphia.



    About Metro-Goldwyn-Mayer Inc.



    Metro-Goldwyn-Mayer Inc., through its operating subsidiaries, is

actively engaged in the worldwide production and distribution of motion

pictures, television programming, home video, interactive media, music and

licensed merchandise. The company owns the world's largest library of

modern films, comprising around 4,100 titles. Operating units include

Metro-Goldwyn-Mayer Studios Inc., Metro-Goldwyn-Mayer Pictures Inc., United

Artists Films Inc., Ventanazul, MGM Television Entertainment Inc., MGM

Networks Inc., MGM Domestic Networks LLC, MGM Distribution Co, MGM

International Television Distribution Inc, Metro-Goldwyn-Mayer Home

Entertainment LLC, MGM ON STAGE, MGM Music, MGM Worldwide Digital Media,

MGM Consumer Products and MGM Interactive. In addition, MGM has ownership

interests in international TV channels reaching nearly 120 countries. MGM

ownership is as follows: Providence Equity Partners (29%), TPG (21%), Sony

Corporation of America (20%), Comcast (20%), DLJ Merchant Banking Partners

(7%) and Quadrangle Group (3%). For more information, visit

http://www.mgm.com.




Comcast Media Contact: MGM Media Alana Davis Jeff Pryor (215) 286-5211 (310) 449-3446 alana_davis@comcast.com jpryor@mgm.com

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