Fall’s Hottest Runway Event Returns: Fashion at the Park Announces Seven Days of High-Fashion On and Off the Runway

 Appearances by Roberto Cavalli, Rodarte's Kate and Laura Mulleavy, Thakoon

  Panichgul, Marchesa's Georgina Chapman and Keren Craig, Peter Som, Marc

                              Bouwer and more

                 Tickets on Sale to the Public August 18th



    DALLAS, July 15 /EMWNews/ -- NorthPark Center's Fashion at the Park,

presented by Cadillac, announces the return of its annual iconic event with

seven days of high-energy fashion and non-stop excitement on and off the

runway. Featuring the best of Fall 2008 and Spring 2009 collections from

Friday, October 10 - Thursday, October 16, Fashion at the Park welcomes

over 22 top designer shows and events to their luxury tent complex. Don't

miss the front row action of Fashion at the Park -- tickets go on sale to

the public Monday, August 18 at http://www.northparkcenter.com.



    Nonstop fashion action includes appearances by international designers,

after parties, in-store events, trunk shows, free fashion photography

exhibits, glamorous charity benefits, one-of-a-kind silent auctions and

more. After viewing the collections on the runway, "shop the shows" in

NorthPark Center, one of the premier luxury shopping centers in the United

States with more than 235 fine stores and restaurants.



    "I have been to Dallas many times. My first major American trunk show

was in Dallas in the '70s," said famed designer and Fashion at the Park

attendee Roberto Cavalli. "Dallas women are very fashion conscious; they

know exactly what's on the market, what looks best on them and they enjoy

playing with fashion. For me, they represent the perfect client, and it's

always a pleasure to meet with them. Fashion at the Park has become a world

class fashion event. It's beautifully set, and it's a great opportunity for

me to interact with my clients, understand their needs and deliver always

great collections."



    "We have visited Dallas only once before. We love the creative spirit

and independence that exists in Dallas," said Rodarte designer duo Kate and

Laura Mulleavy. "We're very excited to visit Dallas and NorthPark Center to

meet all the amazing women that make up such a vibrant fashion community."



    The 20,000 square-foot luxury tent complex, located between Nordstrom

and Macy's, will house day and evening runway shows featuring the latest

collections from: Roberto Cavalli; Barneys New York featuring Rodarte; CH

Carolina Herrera; Oscar de la Renta; Valentino; Neiman Marcus featuring

Marc Bouwer; CFDA/Vogue featuring Doo.Ri, Philip Lim, Michael Bastian,

Thakoon, Marchesa and Peter Som; Miss Sixty; Ed Hardy; Dillard's; Macy's;

Ted Baker; bebe; Diesel; and Pinto Ranch.



    Kicking off Fashion at the Park is the Roberto Cavalli runway show and

opening celebration, featuring a special appearance by the renowned

designer himself. Personal appearances* include:






    -- Roberto Cavalli, designer

    -- Kate and Laura Mulleavy, designers, Rodarte

    -- Thakoon Panichgul, designer

    -- Peter Som, designer

    -- Georgina Chapman and Keren Craig, designers, Marchesa

    -- Marc Bouwer, designer

    (*Personal appearances are subject to change)

    The Future of Fashion: Celebrating Five Years of the CFDA/Vogue Fashion

Fund



    A runway fashion show to celebrate five years of the CFDA/VOGUE FASHION

FUND -- the fashion show will feature multiple designers who have been

lauded as award finalists and featured in Vogue, including Doo.Ri, Phillip

Lim, Michael Bastian, Marchesa, Thakoon and Peter Som. Special appearances

include Marchesa designers Georgina Chapman and Keren Craig, Thakoon

Panichgul and Peter Som.



    Acting on its long-standing commitment to nurture young talent, Vogue

partnered with the Council of Fashion Designers of America to launch the

Fashion Fund in 2003. This awards program provides financial help, business

expertise and mentoring to the next generation of American fashion

designers. Its goal is to encourage and enable designers to achieve their

design and business plans.



    Tickets



    The U-shaped runway, surrounded by 624 reserved seats, features a

tiered layout allowing maximum visibility with 212 front row seats. The

tiered Designer Circle, located inside the runway, offers a fashion

experience usually reserved for celebrities and editors.



    All seats are reserved and tickets are available, starting August 18,

by logging onto http://www.northparkcenter.com (fees apply), or at the

NorthPark Center Concierge, located outside Neiman Marcus on Level One.

Tickets prices vary starting at $25. A portion of proceeds from Fashion at

the Park will benefit local charity partners and CFDA.



    Twenty Uber Fashion Passes will give style seekers the ultimate access

to Fashion at the Park: front row seats to all runway shows and events, an

exclusive VIP swag bag, $250 in NorthPark Gold, invitations to in-store

events, complimentary valet parking throughout the event and more. Uber

pass holders will also receive access to a private VIP lounge with a

dedicated concierge. This season's pass holders will enjoy an even larger

lounge area with additional stylish amenities. New this year, Uber pass

holders can select from two price tiers: $2,500 for a front row seat to all

the shows plus their choice to attend the Bobbi Brown Uber Master Class; or

$2,200 for all the fashion action without the Master Class. Uber Passes are

available for purchase at http://www.northparkcenter.com.



    Tent Complex



    Before the shows patrons will sip Moet & Chandon White Star Champagne

and glaceau smartwater. Special Fashion at the Park cocktails made with

Belvedere Vodka and 10 Cane Rum will be served alongside cuisine by

Rosewood Mansion on Turtle Creek's Chef John Tesar at select events in the

Cadillac Design Gallery.



    The Cadillac Design Gallery reception tent, located outside the north

entrance of NorthPark Center between Nordstrom and Macy's, opens one hour

prior to show time and features a bar, lounge seating and plasma screens

showing Fashion at the Park runway footage. Music maven and Dallas

socialite Lucy Wrubel will keep the scene hot as she spins tunes from a

custom-designed, raised DJ booth.



    With its prestigious reputation for award-winning design and

high-fashion glamour, Cadillac will highlight its new 2009 lineup in the

Cadillac Design Gallery, the ideal spot for fashion aficionados to enjoy

their time in between shows. A Cadillac fashion wall, located on the red

carpet at the entry of the luxury tent complex, will be a key attraction

for paparazzi photos.



    Bobbi Brown



    Bringing years of high-fashion and Hollywood experience to Fashion at

the Park, Bobbi Brown's Beauty Team, a group of hand-selected makeup

artists trained by Bobbi herself, will again up the glamour quotient on the

runway. Bobbi Brown East Coast Artistry Manager Kimberly Soane will oversee

the makeup backstage for all runway shows. Soane's impressive credits

include fashion icons such as Oscar de la Renta, Carolina Herrera and

Margherita Missoni as well as domestic and international print from Vanity

Fair and Town & Country to Korean Elle and German Vogue.



    Hotel Package



    Experience Texas' only five-star, five-diamond hotel during Fashion at

the Park. Rosewood Mansion on Turtle Creek is offering special room rates

starting at $290.00, based upon availability. To reserve rooms, call

1-888-ROSEWOOD or 214-559-2100, and ask for the Fashion at the Park rate.

Reservations can also be made online at

http://www.mansiononturtlecreek.com. Upon arrival, guests will receive a

complimentary Fashion at the Park welcome amenity.



    BACKGROUND:



    Fashion at the Park, NorthPark Center's unprecedented public fashion

and media event brings the excitement and energy of the international

fashion scene to Dallas each fall. Fashion at the Park showcases NorthPark

Center's one-of-a-kind collection of luxury and trendsetting retailers in

an exhilarating venue and provides fashion devotees an exclusive

opportunity to view the latest fashion and "shop the shows".



    NorthPark Center's Fashion at the Park is supported by presenting

sponsor Cadillac and supporting sponsors national media partner Vogue,

local media partner PaperCity Magazine, Rosewood Mansion on Turtle Creek,

Bobbi Brown Cosmetics, Moet & Chandon, glaceau smartwater, Belvedere Vodka,

10 Cane Rum, American Airlines, Kim Dawson Agency, Central Market, Capital

One Bank and Dallas Convention and Visitors Bureau.



    As one of the premier shopping centers in the United States, NorthPark

Center (http://www.northparkcenter.com) proudly offers shoppers the best of

the best in every category represented including the finest in luxury

retail and exclusives in the Southwest. Offering an unparalleled selection

of international designers set amid timeless modern architecture and a

world-class art collection, NorthPark Center has established a new standard

in the United States for innovative retail destinations. NorthPark Center

is owned, managed, operated and leased by husband and wife David J.

Haemisegger and Nancy A. Nasher. After a $235 million expansion in 2006,

NorthPark Center became the largest shopping center in North Texas and one

of the top shopping destinations in the United States. NorthPark Center

will continue to open more luxury boutiques, exclusive stores and dining

options throughout 2008 and beyond, culminating in over 235 stores and

restaurants. NorthPark Center is located at the intersection of North

Central Expressway and Northwest Highway in the heart of Dallas. Stores are

open from 10 a.m. to 9 p.m., Monday through Saturday, and 12 p.m. to 6 p.m.

on Sunday. Department store, theatre, restaurant and spa hours vary.