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Penny Kim Joins Dialogue Media – MWW Group’s Industry Leading Digital Media Practice

2008-07-25 07:30:00

Penny Kim Joins Dialogue Media – MWW Group’s Industry Leading Digital Media Practice

   Kim Brings Experience Implementing Online Marketing, SEO Programs and

              Social Network Strategies for World Class Brands

    DALLAS, July 25 /EMWNews/ -- MWW Group (, one of the

nation's top ten public relations firms, today announced the addition of

Penny Kim to DialogueMedia, the company's award winning digital media

practice. She will be based in MWW's Dallas office. As digital media

specialist, Kim brings expertise in online marketing, brand management,

paid search (PPC), display media, social media, SEO and copywriting. Prior

to joining MWW Group, Kim helped develop and implement new media programs

for such world class brands as Coca-Cola, American Express, Microsoft and


    "Penny is a great addition to our growing Dallas office and our award

winning digital media practice, DialogueMedia. She brings a broad range of

skills and extensive experience developing online campaigns for world class

brands," said Don Bartholomew, senior vice president and general manager of

MWW Group, Dallas. "In particular, Penny will be an asset in helping our

clients improve search engine positioning and develop strategic initiatives

to leverage social media platforms like Twitter, Flickr, YouTube, MySpace

and Facebook."

    Prior to joining MWW Group, she was Media Manager at iCrossing,

specializing in marketing and brand management. During her tenure at

iCrossing, Kim implemented innovative new media strategies for a variety of

the company's flagship brands, crossing a wide breadth of business sectors

including food & beverage, packaged goods, hospitality and technology.

    Kim received her bachelor's degree in sociology from Midwestern State

University in Wichita Falls, Tex. She is a member of the Dallas - Ft. Worth

Search Engine Marketing Association.

    About MWW Group

    MWW Group is one of the nation's top ten public relations agencies and

is known for its results-driven approach to public relations and "Aim High

... and Deliver" commitment to client service. For the past four years, MWW

Group has been honored with the #1 ranking in the Holmes Report agency

client satisfaction survey. MWW Group achieved top rankings in the

categories of account leadership, strength of account team, creativity,

strategy and planning, and program execution. In 2006, MWW Group was named

PR Agency of the Year by The Holmes Report and Mid-size PR Firm of the Year

by PR News in recognition of the firm's growth, strategic account

leadership and industry-leading employee retention. MWW Group is part of

the Interpublic Group of Companies (NYSE: IPG).

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