ReachMail Inc. Announces New Feature “Manager Control.” Now Companies Can Give Credentials to Dozens of Marketers While Still Maintaining Control of Their Brand and Messaging Strategy
2008-08-06 07:57:00
ReachMail Inc. Announces New Feature “Manager Control.” Now Companies Can Give Credentials to Dozens of Marketers While Still Maintaining Control of Their Brand and Messaging Strategy
NAPERVILLE, Ill.–(EMWNews)–ReachMail, the easiest, most powerful way to get email delivered,
announces “Manager Control,”
a new feature that gives managers in large organizations more control
over email messaging.
“With Manager Control marketing managers can
ensure that no email marketing messages goes out without their explicit
approval,” according to John Murphy, ReachMail
Vice President. “In the past customers
controlled branding and email content by simply allowing just one or two
subordinates to create email. We created Manager Control so that many
more marketers at customer firms can have a hand in creating email
marketing messages. Manager Control enables managers to give
subordinates the ability to create and schedule delivery of email
marketing messages but restricts the ability to transmit until the
manager approves the message.”
MicroTek, the leading single-source provider of business education
facilities and global learning solutions, has enjoyed much success with
Manager Control. “It’s been very helpful
in making sure our brand and message stay consistent,” said Chelsea
Rybarczyk, Marketing Coordinator for MicroTek. “We provide award-winning
learning solutions around the globe with our solutions network. That
network includes thousands of classrooms in hundreds of global locations
so we needed a tool that enabled all of our marketing staff to develop
email messages, while at the same time reserving final control within
our marketing group.”
For more information on Manager Control visit http://www.reachmail.net/Blogs/#feature
About ReachMail
ReachMail provides a powerful, web based method of creating, deploying
and measuring email marketing campaigns. ReachMail leads the industry in
email deliverability by including all deliverability tools with every
ReachMail account at no extra charge. ReachMail customers enjoy the
benefits of their own custom IP address, deliverability monitoring,
blacklist alerts and whitelisting with all major ISP’s.
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