Business News

Red Square Agency Wins Stewart Enterprises Inc. Account

2008-07-17 12:10:00

    MOBILE, Ala., July 17 /EMWNews/ -- Stewart Enterprises Inc., the

second largest provider of funeral services in the world, named Red Square

Agency its agency of record following a nationwide search including 11



    Headquartered in Jefferson, La., Stewart Enterprises Inc. is a

publicly-traded company (Nasdaq: STEI) that currently owns and operates 221

funeral homes and 139 cemeteries in 62 markets in the U.S. and Puerto Rico.

Through its subsidiaries, the 98-year-old company provides a complete range

of funeral merchandise and services, along with cemetery property, both at

the time of need and on a pre-need basis.

    According to Leigh Ann Jeter, director of marketing, advertising and

research for Stewart Enterprises, "The decision was unanimous among our

senior executive staff. Red Square's team of advertising and public

relations professionals provided us with more than an advertising campaign;

they brought a sustainable, long term marketing approach that our entire

company will rally behind. We could not be more pleased or more excited

about our partnership."

    Rich Sullivan, Jr., president and executive creative director at Red

Square, said, "We immersed ourselves into the category and found that a

conventional approach wouldn't bring the success needed to achieve the

company's sales goals. Stewart needed a big marketing idea coupled with

breakthrough creative executions. This is a tremendous opportunity, and we

are extremely pleased to be part of their team."

    The addition of the Stewart Enterprises account will bring Red Square

Agency's annual sales to $35 million.

    RED SQUARE AGENCY is an independent, full-service creative advertising

and public relations agency headquartered in Mobile, Ala. The agency and

its work have been profiled in The Wall Street Journal, CNBC, AdWeek,

Advertising Age, PRWeek, The Dallas Morning News, The LA Times, Financial

Advertising Review, Healthcare Marketing Advisor, Restaurant Business and

Nation's Restaurant News. Founded in 1977, the agency is a member of the

American Association of Advertising Agencies and the Public Relations

Society of America. Visit us at

    Contact: Jennifer G. Jenkins, APR

(251) 476-1283 or (251) 591-4974 [email protected]

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