2008-07-15 23:18:00
BANGKOK, Thailand–(EMWNews)–It’s hot in Bangkok, but the hottest show yet
in the kingdom’s capital is the 3rd TAITRONICS
BANGKOK 2008. The four-day event successfully wrapped up July 13th with
a record turn-out of more than 5,000 visitors, a 27% increase in
visitors compared with last year’s show. Among
them were professional buyers, altogether 1,428, who came to procure the
latest innovative quality products.
Since its first show in 2006 TAITRONICS BANGKOK has grown into Thailand’s
best trade show on electronics. The event is now annually organized by
TAITRA (the Taiwan External Trade Development Council), the Taiwan
Electric and Electronic Manufacturers’
Association (TEEMA), and the Thai-Taiwan Business Association continue
to grow with each year to bring heated business opportunities.
Sourcing at the venue were representatives from Japanese manufacturers
in Thailand, including TOSHIBA, SHARP, MITSUBISHI, and KENYO. They gave
top marks to the quality and diversity of items exhibited. In addition,
more than 600 rounds of one-on-one procurement meetings were held during
the show. Major local Thai buyers such as QUALITY ASSEMBLY (THAILAND)
CO., LTD, Marlik Import & Export Trading Co., and TAVON ELECTRONIC
COMPANY LIMITED enthusiastically signed up for the meetings. These
meetings helped to spur orders and subsequent trading value to more than
U$3 million. Among the most popular items were LED and MP4s.
In one case TATUNG CO, Taiwan’s flagship
electronics firm, who was at the show for the third straight year
running settled a purchase order with TS Group, the largest distributor
in central and northern Thailand on the first day of the show for 1,000
units of its ONYX CRT series flat-Panel TV and as a result successfully
made the first move into the key central and northern markets of
Thailand. Meanwhile TATUNG’s efforts to
promote its home appliances, such as rice cookers and health juice
mixers on the Thailand market have won a lot of sales and inquiries.
Another hit at the show was the mini-computer, Acer Aspire One that was
introduced by Acer only last month. On-site transactions at the show and
subsequent orders have already exceeded 300 units. TAITRA estimates that
total onsite and subsequent trading value brought about by this event
will likely exceed US$5 million.
Thai government authorities, including the Thailand Convention and
Exhibition Bureau (TCEB), The Federation of Thai Industries (FTI),
National Science and Technology Development Agency (NSTDA), and Thai
Association of Electrical and Electronics Industries (TEEI), all sent
high-profile representatives to visit the show and offered many local
resources to make this the best show yet.
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