Travelocity’s ExperienceFinder Tool Expands to More Cities; Continues to Set the Stage for the Way People Shop for and Book Their Travel

2008-08-05 06:00:00

Travelocity’s ExperienceFinder Tool Expands to More Cities; Continues to Set the Stage for the Way People Shop for and Book Their Travel

ExperienceFinder Tool Now Available in a Total of 18 Popular

Destinations

SOUTHLAKE, Texas–(EMWNews)–Travelocitys ExperienceFinderSM

booking tool, the interactive dreaming and planning tool that allows

travelers to interact with and explore a city during the planning phase

of their trip, has now been expanded to a total of 18 destinations.

The ExperienceFinder tool allows trip planning by categories and themes,

planning and shopping through photo albums, video galleries, and rich

maps come to life. Visitors can store their ideas in a wish

list and return later to update that list or

review it and make a purchase.

The ExperienceFinder tool has given us the

perfect opportunity to get the word out about our citys

unique culture and offerings, said Amy Brock,

Internet marketing manager for the Savannah Convention & Visitors

Bureau. With the challenges the travel

industry is facing right now, this has been a great way to differentiate

our city and continue making Savannah a thriving destination. The

response has been overwhelmingly positive.

ExperienceFinder cities now include:

  • Cancun

  • Jamaica

  • Los Angeles

  • Las Vegas

  • Orlando

  • Vail and Beaver Creek

  • New Orleans

  • San Francisco

  • Chicago

  • Hawaii

  • Miami

  • New York

  • Washington, DC

  • Charlotte, NC

  • Dallas

  • Savannah

  • Vancouver

  • Philadelphia

The ExperienceFinder tool is changing the

way in which people dream, plan, shop and book their travel,

said Troy Whitsett, vice president of design and innovation for

Travelocity. Interactive travel planning is

becoming the way people prefer to shop, so we are excited to expand this

tool to even more cities in the future.

The ExperienceFinder tool is having an extraordinary impact on travelers

thus far:

  • ExperienceFinder turns the premise for online shopping on its head by

    changing the focus from just shopping, to dreaming, planning, shopping

    and booking.

  • ExperienceFinder page views per session are nearly three times greater

    than Travelocity.com.

  • People using ExperienceFinder are able to find all the tools they need

    to make an informed decision, which is why the session duration for

    ExperienceFinder is two and two-thirds times greater than

    Travelocity.com.

You can find the ExperienceFinder tool at http://experiencefinder.travelocity.com.

About Travelocity Global

Travelocity® is committed to being the

traveler’s champion — before, during and after the trip

and provides the most comprehensive and proactive guarantee in the

industry (www.travelocity.com/guarantee).

This customer-driven focus, backed by 24/7 live phone support,

competitive prices and powerful shopping technology has made Travelocity

one of the largest travel companies in the world with gross bookings of

more than U.S. $10 billion in 2007. Travelocity also owns and operates:

Travelocity Business® for corporate travel;

igougo.com, a leading online travel community; lastminute.com, a leader

in European online travel; and ZUJI, a leader in Asia-Pacific online

travel. Travelocity is owned by Sabre Holdings Corporation, a world

leader in travel marketing and distribution.

Travelocity
Jill Harrison, 682-605-5716
Jill.harrison@travelocity.com
or
Alyson

Gomez, 972-488-4790
alyson@vollmerpr.com

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