Lollipop

video on Music Choice. The video had been viewed

an unprecedented one million times two weeks in a row. Lil Wayne is the

first artist ever to achieve this milestone since Music Choice launched

its free Video On Demand Music Network in late 2004. With over ten

million views to date, Rentrak, an independent media measurement and

analytics company, confirms that Lil Wayne’s Lollipop

holds the ALL-TIME RECORD as the most popular music video on Music

Choice EVER!

” It speaks to his tremendous talent and innovation. We’re thrilled that Lil Wayne has now surpassed all other artists on Music Choice and has firmly cemented his place in music history. ”

To celebrate Lil Wayne’s success, Music

Choice produced a special Original show entitled “Lil

Wayne-A Milli” which is airing

exclusively on its On Demand network thru August 17^th.

The Original has already been viewed over a million times! In the

program, Lil Wayne talks candidly about his personal life and his giant

leap from an emerging artist to one of today’s

most recognized, successful rappers. Viewers will also get the unique

opportunity to hear what his colleagues in the ‘business’

and his fans have to say about the man, the artist, Lil Wayne.

“This achievement is testament to Lil Wayne’s

widespread popularity and ever-growing fan base,”

stated Amanda Marks, Executive Vice President and General Manager,

Digital, Universal Music Group Distribution.”

It speaks to his tremendous talent and innovation. We’re

thrilled that Lil Wayne has now surpassed all other artists on Music

Choice and has firmly cemented his place in music history.”

“Lil Wayne’s

accomplishments on Music Choice speak to the power of his artistry and

the relevance of his music in the marketplace,”

says Damon Williams, VP of Programming for Music Choice. “Wayne

has done an incredible job of consistently delivering what today’s

hip hop fans want. The milestone of realizing over ten million views for

a single video speaks to the power of Lil Wayne’s

fan base. Lil Wayne is The Best In The Game.”

Early in his career, Lil Wayne’s audio tracks

were featured on Music Choice’s urban music

channels. Lil Wayne then went on to make a special appearance on “Tha

Corner,” Music Choice’s

Original Hip-Hop music show, and in February of this year, he was the

Artist of the Month.

About Universal Music Group

Universal Music Group is the world’s leading music company with wholly

owned record operations or licensees in 77 countries. Its businesses

also include Universal Music Publishing Group, the industry’s leading

global music publishing operation.

Universal Music Group’s record labels include Decca, Deutsche

Grammophon, Disa, Emarcy, Fonovisa, Interscope Geffen A&M Records,

Island Def Jam Music Group, Lost Highway Records, Machete Music, MCA

Nashville, Mercury Nashville, Mercury Records, Philips, Polydor Records,

Universal Motown Records Group, Universal Music Latino, Universal

Records South, and Verve Music Group as well as a multitude of record

labels owned or distributed by its record company subsidiaries around

the world. The Universal Music Group owns the most extensive catalog of

music in the industry, which includes the last 100 years of the world’s

most popular artists and their recordings. UMG’s catalog is marketed

through two distinct divisions, Universal Music Enterprises (in the

U.S.) and Universal Strategic Marketing (outside the U.S.). Universal

Music Group also includes eLabs, its new media and technologies

division; Bravado, its merchandising company; Twenty-First Artists, its

full service management division; and Helter Skelter, its live music

agency.

Universal Music Group is a unit of Vivendi, a global media and

communications company.

About Music Choice –

Music Choice, the award-winning, multi-platform video and music network,

delivers its music programming to millions of consumers nationwide

through their televisions, online, and cell phones. Music Choice

programs dozens of uninterrupted music channels; produces Music Choice

Originals that feature today’s hottest established & emerging artists;

and offers thousands of music videos. Music Choice is a partnership

among subsidiaries of Microsoft Corporation, Motorola, Inc., Sony

Corporation of America, EMI Music and several leading U.S. cable

providers: Comcast Cable Communications, Cox Communications and Time

Warner Cable. MUSIC CHOICE® is a registered

trademark of Music Choice. Visit the Music Choice website at http://www.musicchoice.com.