BroadSoft Selected to Expand Samsung Networks’ Successful Hosted Voice Services for Large Enterprises in Korea

SNI to Add to 200,000 Business Users Already Deployed on the BroadWorks Platform

GAITHERSBURG, MD–(EMWNews – July 15, 2008) – BroadSoft, Inc., the leading provider of

VoIP application software, today announced that Samsung Networks Inc. (SNI)

will expand its deployment of hosted voice services on BroadSoft’s BroadWorks® VoIP

application platform. SNI delivers the services to large enterprises in

South Korea.

SNI has already successfully deployed 200,000 Hosted PBX seats on the

BroadWorks platform, making SNI one of the world’s leading IP telephony

service providers to large enterprises. Now, the company will introduce

more VoIP services offerings, including BroadWorks Business Trunking, a

SIPconnect-compliant solution that extends advanced calling features to

enterprises using the customers’ existing telephone facilities and

equipment.

SNI’s hosted and trunking voice services include advanced calling features,

such as fixed-mobile convergence functionality with Simultaneous Ring and Remote

Office, which makes any phone — such as home or mobile — a user’s

office phone.

“Our enterprise customers enjoy the easy-to-use features of the BroadWorks

applications,” said Shin, Dong-Kyoung, VP of SNI. “BroadSoft’s platform has

proven to be scalable and reliable. We are pleased to continue our

partnership with BroadSoft.”

“Samsung Networks has aggressively rolled out voice services to South

Korea’s large enterprises, making it one of the largest Hosted PBX carriers

for business,” said Michael Tessler, president and CEO of BroadSoft®.

“SNI’s success serves as a case study for carriers around the globe on how

to package and sell the inherent value of Hosted PBX to large enterprises.”

About BroadSoft

BroadSoft® provides VoIP application software that enables the delivery

of hosted telephony and multimedia services. Its award-winning flagship

BroadWorks technology empowers wireless, wireline and cable carriers to

deliver next-generation voice and multimedia applications and advanced

features that enable them to increase revenue, enhance competitive

differentiation and elevate customer satisfaction. BroadSoft’s family of

carrier-class software products delivers the scale, open architecture and

reliability that the world’s leading telecommunications companies demand to

serve mission-critical enterprise and residential broadband customers.

BroadSoft provides VoIP applications to seven of the Top 10 and 13 of the

Top 25 largest carriers worldwide, as measured by recent annual revenue,

including Korea Telecom, KPN, SingTel, Sprint, Telefonica de Espana,

Telstra, T-Systems and Verizon. For additional information, go to

www.BroadSoft.com.

About Samsung Networks Inc.

Samsung Networks Inc. is a leading IP communication services provider with

a high-speed global network that services more than 10,000 corporate

customers in Korea and around the world. The company unites the world into

one, through its optical networks connecting 64cities nationwide and more

than 400 sites in 70 countries worldwide. Having 20 years of network

servicing know-how and with class-leading professionals and technicians,

the company provides top quality information technology services.

Samsung Networks’ business falls into two main categories: communications

infrastructure (including Optical Network Service, Virtual Private Network

Service, Satellite Communication, Internet Telephony Service — Samsung

Wyz070, Corporate Telephone Service, Network Solution Integration, Network

Consulting, and building and management of communication networks) and

value-added services (including Video conferencing, IP Contact Center,

Messaging (SMS/MMS), Internet Data Center, Samsung Mobile service and Home

Network).

For more information, visit www.samsungnetworks.net — Press release in

foreign countries.

For more information, visit www.samsungnetworks.co.kr — Press release in

Korean.

BroadSoft and BroadWorks are registered trademarks of BroadSoft, Inc. All

other names are trademarks of their respective companies.