HP, Motorola, Shell and Ford Among Companies Vying for H. Bruce Russell Innovator’s Award Honors

      2008 CRE Awards recognize excellence in sustainability, economic

                      development and workplace issues



    ATLANTA, Aug. 5 /EMWNews/ -- Today, CoreNet Global, the world's

leading professional association for corporate real estate (CRE) and

workplace executives, announced the selection of ten finalists for the

esteemed H. Bruce Russell Innovator's Awards. Each year these awards

recognize excellence in sustainable leadership, economic development

leadership and corporate real estate workplace issues.



    The ten finalists, chosen from a field of more than 70 nominations,

will present their innovations before a panel of senior corporate real

estate professionals and leading academics at Harvard University, 6-7

August 2008. CoreNet Global will announce the winners at the CoreNet Global

Summit in Orlando, 9-11 November 2008.



    For the past eight years, CoreNet Global has recognized innovations

from those companies and organizations that have discovered, experimented,

developed, instituted and adopted new products, processes and

organizational strategy that turned into commercial success.



    "Now in our ninth year of honoring corporate real estate's top

innovators, we continue to see entries that deliver an unprecedented array

of new thinking and implementation," said Dr. Prentice Knight, CEO, CoreNet

Global. "This year's finalists represent a cross section of the finest in

sustainable building, economic development and workplace strategy."



    The CoreNet Global 2008 Innovator's Award finalists, listed in

alphabetical order, are:



    Cushman & Wakefield



    Discovery Communications Platinum LEED Certification



    Obtaining a Platinum LEED Certification for Discovery Communications

headquarters in Silver Spring, MD was a major organizational objective of

Discovery, whose policy is to lead by example in adopting sustainability

practices. Cushman & Wakefield delivered this goal for its client.



    Ford Land



    Fairlane Green



    Fairlane Green serves a community need while being economically viable

and environmentally responsible. The project converted a brownfield site

into a productive new development that is 60% less dense than traditional

retail centers and has earned LEED Gold certification. Fairlane Green also

demonstrates innovative geotechnical engineering solutions to ensure the

integrity of the landfill while accommodating the new construction.



    Gensler / Hewlett-Packard



    HP Workplace Transformation Global Design Guidelines



    Hewlett-Packard's new guideline articulates a forward thinking, global

workplace proposition with a positive triple bottom line effect.

Complexities this guideline tackles include changing attitudes towards work

and work styles; tactics for the vast global variation in building types,

project scale and fit out approaches; incorporation of the historically

disparate elements of sustainability, brand, technology, mobility and

services into a truly holistic workplace system.



    Herman Miller, Inc. / Hewlett-Packard



    Space Utilization Service - Reliable Measurement of Workspace

Utilization



    The Space Utilization Service involves three areas of innovation:

connection of workplace use data to transformational thinking about

workplace strategy; harnessing of wireless technology to capture workplace

utilization data; and the unique and creative partnership between HP and

Herman Miller. The Space Utilization Service provides reliable data to

analyze worker type and space usage patterns towards discovery of more

efficient occupancy alternatives.



    Jones Lang LaSalle / Motorola



    Motorola iWork Program Supported by Jones Lang LaSalle iPlan Tool



    Motorola CRE, IT and HR collaborated on iWork, a program to position

its workplace as a benefit in terms of CRE dollar savings, flexibility and

space utilization; employee productivity, satisfaction and talent

retention; and image enhancing by virtue of "living" its leading-edge

products. iWork is enabled by Jones Lang LaSalle's innovative iPlan

software tool that turns occupancy data into RE solutions by generating

automated work profiles for individuals and business units.



    San Antonio Economic Development Foundation / City of Windcrest



    Partners in Innovation - Rackspace Project



    Rackspace, a global web hosting company, needed to expand its facility

after growing from a few hundred employees to 1,800 locally. In 2007, the

City of Windcrest identified a vacant, 1.2 million square-foot shopping

mall that, if redesigned appropriately, could house more than 6,000

employees. Redevelopment of the shopping mall into an IT headquarters,

however, required very unique utility and design needs. The City of

Windcrest, in partnership with the San Antonio Economic Development

Foundation (EDF), worked diligently to secure additional partners, and

present a unique real estate solution.



    Shell Oil Company



    Holistic Solution Balancing Global and Local Business Workplace Needs



    ShellWORKS leverages workplace research and best practices in

sustainable development, business alignment, technology integration,

mobility and collaboration. ShellWORKS is holistic, encompassing site

selection, workplace design and operation. ShellWORKS contributes key

success factors to the business: fostering enterprise first behaviors,

enhancing employee value proposition, financial performance and acting as a

culture change catalyst.



    University of Arizona



    Global Advantage - An International Business Development Network



    Global Advantage is an international network of regions working

collaboratively to develop knowledge-based global economies. The network

consists of links between industry, universities, research parks and

institutions, capital networks and economic development organizations. The

program objective is to promote internationalization leading to economic

growth in high tech sectors.



    VFA, Inc.



    Transforming Corporate Real Estate Operation into a Core Strategic

Function



    To manage their real properties around the globe, Deutsche Bank created

a centralized real estate function (CRES). The CRES systems' overall

objectives included initiating strategic, globally-consistent corporate

real estate planning, creating data-supported assessment and investment

strategies, providing cost transparency for informed decision making,

providing accurate reporting to better manage risk and enabling a

coordinated approach for strategic planning and facilities services.



    Workstage, LLC



    Real Estate Modeling: Impact of Real Estate Decisions on Business

Results



    With the fast paced nature of today's business climate and antiquated

ways to analyze the data, Workstage sought out a better way to gauge the

impact of those decisions. The solution was to develop an interactive,

web-based tool that pulls from years of benchmark data Workstage and its

partners have collected as well as current facts from the US Dept. of

Energy, US Dept. of Labor and the RS Means Index. Workstage RE

(patent-pending) allows corporations to define their business drivers and

then analyze the impact of their real estate decisions over multiple

scenarios.



    UGL Equis, Gensler and the Metro Atlanta Chamber of Commerce will

sponsor the Innovator's Awards.



    CoreNet Global members manage $1.2 trillion (US) in worldwide corporate

assets totaling 700-billion square feet of owned and leased office,

industrial and other space. With 7,000 members representing large

corporations around the world, CoreNet Global

(http://www.corenetglobal.org) operates in five global regions: Asia,

Australia, Europe, Latin America and North America, including Canada.