Business News
IDeaS Revenue Optimization Runs Its Entire Business in the Cloud With Salesforce.com
2008-07-16 07:00:00
Using the full suite of Salesforce CRM applications and more then six
applications from the AppExchange, IDeaS is delivering the power of
Salesforce to every employee around the world
SAN FRANCISCO, July 16 /EMWNews-FirstCall/ -- Salesforce.com (NYSE:
CRM), the market and technology leader in Software-as-a-Service and
Platform-as-a-Service, today announced that IDeaS Revenue Optimization is
using the full suite of Salesforce CRM applications, along with partner
solutions from the AppExchange, to run its entire business in the cloud.
Every employee across sales, marketing, service and support, client
services, product management and R&D have access to Salesforce and able to
leverage the power and benefits of SaaS. The premier provider of enterprise
revenue management and optimization solutions, IDeaS helps leading hotels,
airlines, car parks, and transportation management companies worldwide to
understand, anticipate, and react to consumer behavior.
IDeaS is one of the 43,600 companies of all sizes, industries and
geographies that comprised the salesforce.com customer base as of April 30,
2008. Revenue and subscribers will be recognized as the service is
delivered.
"The customizability of Salesforce is incredible. We've modified the
app to align with all the intricacies of our business needs which are
rooted in the deployment of our products in a SaaS environment. Salesforce
simplifies our employee's lives -- a one stop shop for our internal
business needs," says Leyna Hoffer, business systems manager at IDeaS.
IDeaS has used salesforce.com's platform and applications to run their
entire business in the cloud. IDeaS used the Force.com platform to
customize salesforce.com's applications to their specific needs, including
tracking integration development with their many hospitality solution
partners. Additionally, IDeaS has used Force.com to integrate Salesforce
CRM with a number of internal business applications, including WebEx and
IDeaS' client and partner portals. IDeaS' 24/7 call center in India, along
with account reps scattered across the globe, leverages Salesforce Call
Center -- using case assignment, escalation, Web-to-case, and auto-response
email functionality. Finally, IDeaS also uses Salesforce Partners for a
partner portal to manage relationships with their distributors.
At IDeaS, managers turn to salesforce.com's AppExchange when they need
a new application or business tool. Any application from the software-as-a-
service marketplace can be installed and made accessible to IDeaS employees
with just a few clicks.
IDeaS has deployed several apps via the AppExchange, including:
-- Survey Administration, from Clicktools, to enable the client
services group to create and update information residing in Salesforce
using surveys. Customer responses to surveys are automatically updated in
Salesforce and linked to the corresponding contact.
-- Call Scripting, from salesforce.com, to provide scripts and coaching
tips designed to help IDeaS troubleshoot support issues. The application
also produces interactive scripts that can be customized with specific
questions for proactive customer calls. Answers are captured directly in
the scripts and automatically added to the appropriate contact records in
Salesforce.
-- DreamTeam, from Dreamfactory, provides a solution for project
management, collaborative calendaring, and document management. DreamTeam
is fully native to the Force.com Platform, enabling a synchronized view of
tasks, events, contacts, users, documents, and folders.
-- EmployeeManager, from salesforce.com, provides IDeaS HR department
with a means to manage employees' personal and business information, track
employee performance reviews and compensation history, maintain employee
growth and store position-related data within salesforce.com.
-- EventForce, from salesforce.com, provides complete visibility to
events planned by the IDeaS team, including rich event session management.
-- InfoCenter, from Arrowpointe Corp. provides a mechanism for
publishing messages, FAQs, and links to Salesforce users.
"As a SaaS vendor ourselves, we understand the benefits of a solution
that provides information from a centralized source. Extending
functionality of Salesforce through the use of AppExchange, returns that
much more on our investment. We've implemented a strategic initiative which
requires a check of the AppExchange prior to any new business application
purchases," states Hoffer.
About IDeaS Revenue Optimization
IDeaS Revenue Optimization is the premier provider of enterprise
revenue management and optimization solutions and consulting. By providing
Forecasting, Optimization and Pricing solutions and services, coupled with
IDeaS' On Demand Software as a Service (SaaS) applications, IDeaS can help
make an immediate impact on company revenue and profitability.
IDeaS goal is to work hand-in-hand with clients to identify
strategically important, complex business problems and then develop unique
revenue management and optimization strategies that enable global
organizations to understand, anticipate and react to consumer behavior in
order to maximize company-wide revenue or profits.
Headquartered in Minneapolis, Minnesota, IDeaS maintains global
technology, support, sales and distribution offices in North & South
America, the United Kingdom, Europe, Africa, Middle East, Australia and
Asia. For more information, visit http://www.ideas.com.
About salesforce.com
Salesforce.com is the market and technology leader in Software-as-a-
Service (SaaS) and Platform-as-a-Service (PaaS). The company's portfolio of
SaaS applications, including its award-winning CRM, available at
http://www.salesforce.com/products/, has revolutionized the ways that
customers manage and share business information over the Internet. The
company's Force.com PaaS enables customers, developers and partners to
build powerful on-demand applications that deliver the benefits of
multi-tenancy across the enterprise. Applications built on the Force.com
platform, available at http://www.force.com/, can be easily shared,
exchanged and installed with a few simple clicks via salesforce.com's
AppExchange marketplace available at
http://www.salesforce.com/appexchange/.
As of April 30, 2008, salesforce.com manages customer information for
approximately 43,600 customers including ABN AMRO, Dow Jones Newswires,
Japan Post, Kaiser Permanente, KONE, Sprint Nextel, and SunTrust Banks. Any
unreleased services or features referenced in this or other press releases
or public statements are not currently available and may not be delivered
on time or at all. Customers who purchase salesforce.com applications
should make their purchase decisions based upon features that are currently
available. Salesforce.com has headquarters in San Francisco, with offices
in Europe and Asia, and trades on the New York Stock Exchange under the
ticker symbol "CRM". For more information please visit
http://www.salesforce.com, or call 1-800-NO-SOFTWARE.
Copyright (c) 2008 salesforce.com, inc. All rights reserved. Salesforce
and the "no software" logo are registered trademarks of salesforce.com,
inc., and salesforce.com owns other registered and unregistered trademarks.
Other names used herein may be trademarks of their respective owners.
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