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Capital Analysts Incorporated Implements ASI Client Acquisition Solution® for More Consistent, Insightful Advice Delivery Leading Portfolio and Proposal Tool Supports Independent Broker/Deal


Advisor Software

2008-03-31 04:00:00

Capital Analysts Incorporated Implements ASI Client Acquisition Solution® for More Consistent, Insightful Advice Delivery

Leading Portfolio and Proposal Tool Supports Independent Broker/Deal

LAFAYETTE, CA–( EMWNews – March 31, 2008) – Advisor Software, Inc., a leading provider of

wealth management solutions for the advice market, today announced that

Capital Analysts Incorporated, a Cincinnati, Ohio unit of Western &

Southern Financial Group with $8.1 billion in assets under management, has

implemented ASI Client Acquisition Solution®. In doing so, the

independent broker/dealer will ensure the delivery of more consistent,

insightful advice.

ASI Client Acquisition Solution is an institutional-caliber portfolio

construction and proposal generation solution. The flexible web-based

application provides support for a wide range of investment products and

can scale across the organization, supporting multiple advisors and


In selecting ASI Client Acquisition Solution, Capital Analysts evaluated

applications from a number of leading firms. The factors that led Capital

Analysts to implement ASI Client Acquisition Solution were that the

application could be configured to meet the individual preferences of

advisors, offered support for a wide-range of pre-set asset allocation

models and enabled the creation of highly personalized investment

proposals. In addition, Capital Analysts could customize the solution to

integrate proprietary risk questionnaires and profiles.

Initial roll-out of the product includes support for Capital Analysts Asset

Management Services (CAAMS). These services feature seven management

account programs, offering multiple model portfolios that include fee-based

wrap programs, separately managed accounts, stocks and exchange traded

funds (ETFs).

“ASI Client Acquisition Solution will further Capital Analysts’ commitment

of delivering more personalized, client-centered advisory services,” said

Stephen T. Mayhew, CFA, SVP and chief investment officer for Capital

Analysts. “The solution is a good fit for our organization because it

provides the high level of configurability we need to support our uniquely

managed products, consider our own risk assessment process and help

advisors satisfy the needs of their diverse client-base.”

“We are pleased that Capital Analysts selected ASI Client Acquisition

Solution, recognizing it as the most comprehensive, flexible application of

its kind,” said Neal Rinqquist, president and chief operating officer of

Advisor Software. “This decision reinforces Advisor Software’s strong

track record of enabling financial institutions to deliver

institutional-quality advisory services to the retail investor. To this

end, we look forward to a long relationship with Capital Analysts.”

More About ASI Client Acquisition Solution®

ASI Client Acquisition Solution is an integrated platform that enables

advisors to review an investor’s current portfolio holdings, conduct a risk

assessment, develop an asset allocation strategy, select securities, create

model portfolios and generate a comprehensive investment plan in 15 minutes

or less. The solution uniquely leverages institutional-caliber analytics

including asset allocation analysis, style and industry sector exposure

analysis, security overlap analysis, efficient frontier and Monte Carlo

simulation. Advisors can better serve existing clients and convert more

prospects into clients by demonstrating the benefits of selected investment

products and diversification strategies. Key features of the application


--  Configurable workflows that allow financial institutions to setup

    their own custom asset allocation models, model portfolios and investment


--  Comprehensive Investment Proposals that leverage advanced portfolio

    analytics and an investment policy statement, and can be configured to

    reflect the advisory firm's brand and promote its services to the client.

--  Wide Investment Product Coverage to support a range of security types

    including mutual funds, stocks, bonds, exchange traded funds, separately

    managed accounts and variable annuity sub-accounts.

--  Integration Capabilities for full-integration with user management and

    authentication systems, portfolio management systems and trading platforms.


More About CAAMS

Capital Analysts Asset Management Services (CAAMS) is an innovative suite

of asset management programs which include:

--  CAAMS and CAAMS Plus -- open architecture programs that allow advisors

    a wide variety of investment choices as a fee-based wrap program.

--  CAAMS Select -- a separate account program that features access to

    more than a dozen high quality institutional money managers.

--  CAAMS Complete -- a combination of active and passive approaches to a

    diversified asset allocation model that is cost-effective and tax


--  CAAMS Stock -- portfolios that are diversified by sector, industry

    group, capitalization and style.

--  CAAMS Exchange Traded Funds -- portfolios that provide an alternative

    to mutual funds by using ETFs representing multiple asset classes and


--  CAAMS Unified Management Account -- a "best of breed" separately

    managed account offering.


About Advisor Software, Inc.

Advisor Software, Inc. is a leading provider of wealth management solutions

for the advice market. The company has pioneered the first enterprise

rebalancing solution and a unique, goal-directed financial planning

platform that combines institutional-caliber analytics and a balance sheet

approach to financial planning. Advisor Software’s applications are

designed for a wide range of asset management firms, broker/dealers, banks,

insurance companies, online brokerages, and other financial institutions,

enabling these institutions and their advisors to deliver more insightful,

actionable investment advice and build stronger, more profitable client

relationships. For more information, visit or call

(925) 299-7782.

About Capital Analysts Incorporated

Capital Analysts Incorporated (CAI) was one of the original financial

planning broker/dealers, pioneering concepts like diversification and asset

allocation that are now industry standards. CAI was the first

broker/dealer to provide unbiased proprietary mutual fund research and one

of the first to offer “open architecture” fee-based asset management

programs. The firm takes this history of innovation into the future with a

visionary program that supports the independent advisor in growing a

successful wealth management services practice. For more information about

CAI, visit or call (513) 361-8700.

Andrea Corry
Advisor Software, Inc.
(925) 444-1306
[email protected]

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