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Customer and Dealer Feedback Continues to Drive Innovation on 2009 American Coach Luxury Motor Home Line

2008-07-30 12:52:00

Customer and Dealer Feedback Continues to Drive Innovation on 2009 American Coach Luxury Motor Home Line

    RIVERSIDE, Calif., July 30 /EMWNews/ -- Fleetwood

Enterprises' RV Group, a leading producer of recreational vehicles,

announced the release of its 2009 American Tradition, American Eagle and

American Heritage. Many of the new features and benefits on the 2009

American Coach line of luxury motor homes are the direct result of customer

and dealer feedback gathered by the American Coach team throughout the

year.



    One shining example of this feedback is the new full-wall-slide floor

plan on the 2009 American Tradition and American Eagle (42P). This

luxurious model features opposing 30" deep flush-floor slide boxes that

create an open residential feel unmatched in the industry. Key bedroom

amenities include a computer desk, 26" LCD TV, optional queen bed from

Select Comfort(TM), and optional stacking washer/dryer.



    The galley on this model is also fully appointed with beautiful

fixtures from Kohler(R), solid surface countertops as well as an optional

dishwasher and residential side-by-side refrigerator with icemaker. An

optional 32" mid-ship LCD TV and standard powered day/night shades for the

front windshield round out the list of key features on this gorgeous

full-wall-slide floor plan.



    American Tradition also rolled out a rear-bath floor plan (40S) in

2009. Key highlights on this model include in-slide refrigerator and

optional mid-ship TV.



    Key changes on the 2009 American Heritage, the flagship of the American

Coach line, include an enhanced list of standard features. Luxurious

amenities such as heated tile floors, central vacuum system, bathroom and

galley fixtures by Kohler, and the side-by-side residential stainless steel

refrigerator are now standard in 2009. In addition, the opulent 2009

American Heritage features a fully-tiled rear bath with beautiful mosaic

glass inlay, as well as tiled entry steps highlighted by back-lit step

risers from Lumenaire Tiles(R).



    In January, the 2009 American Allegiance, the first introduction from

American Coach since 1999, was released, and has since proven to be an

important factor in the overall success of the American Coach product line.



    All 2009 American Coach products now include a complimentary one-year

membership to CoachNet. This invaluable 24/7 service provides customers

with emergency roadside service and other RV technical assistance, so they

can have peace of mind knowing that help is available anywhere, at anytime.



    "When it comes to quality, innovation and customer satisfaction,

American Coach has been an industry leader since its debut in 1991," said

Paul Eskritt, President of Fleetwood's RV Group. "The secret to this

ongoing success is the American Coach team's dedication to its customers,

its strong relationship with its dealer body, and its passion for luxury

motor homes. The 2009 American Coach line is the best example of these

qualities at work."



    "The 2009 American Coach products were an absolute hit in St. Paul,"

said Ken Jacobson, Sales Manager for Lazydays RV SuperCenter. "Our mutual

customers were very impressed, which was best illustrated when we surpassed

our sales goals. American Coach continues to push the envelope with

innovative floor plans and features that give our customers a reason to

purchase during a challenging economic atmosphere."



    "We were overwhelmed by the positive response our 2009 American Coach

models received from both our dealers and retail customers," said Justin

Humphreys, National Director of Sales for American Coach. "The relationship

we have built with them has proven to be invaluable. By listening to our

customers and dealers, we have seen a tremendous growth in market share --

over 40% through May 2008 -- and we thank them for their important feedback

and ongoing support."



    For more information about American Coach, call 1-800-854-1344 or visit

http://www.americancoach.com.



    About Fleetwood Enterprises



    Fleetwood RV is the recreational vehicle operations group within

Fleetwood Enterprises, Inc. (NYSE: FLE), a leading producer of recreational

vehicles and manufactured housing through its subsidiaries. Fleetwood's

recreational vehicle line includes motor homes, travel trailers and fifth

wheels. Fleetwood RV products are distributed through a nationwide network

of approximately 750 dealers. For more information on Fleetwood

Enterprises, visit our website at http://www.fleetwood.com.




Media Contact: Heather Everett (951) 377-3852 Heather.Everett@Fleetwood.com

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