GarfieldEATS Shutdown Sparks $25 Million Lawsuit Review by Nathen Mazri Against Paramount
The Licensing That Cried Wolf. The Strip Was Ripped: A True Story Of A Cat in Catastrophe.
Los Angeles, California Jun 5, 2025 (EMWNews.com) – After years of internal deliberation, spiritual healing, and deep reflection, Entergage Inc.(previously GarfieldEATS Inc.) confirms it is reviewing legal action against Paramount Pictures for $25 million USD for what it calls the unlawful termination of GarfieldEATS in UAE and Canada, a “retaliatory termination” of the GarfieldEATS licensing agreement in 2021–once hailed as the ‘UberEats of lasagna.
Described by fans as “the world’s first lasagna delivery app starring Garfield,” GarfieldEATS gained cult status globally before being abruptly shut down. According to court documents, the lawsuit alleges that Paramount acted in bad faith, sabotaging the contract after the brand went viral–only to later exploit Garfield’s revived fame through internal deals. Garfield IP was inactive for more than 10 years and revived on the internet again by Nathen Mazri, the man in an orange suit, later auctioned off in Toronto.
They thought Nathen would stay silent. They thought he’d move on. But now he’s back–with receipts. The legal battle could expose behind-the-scenes industry politics, backdoor licensing moves, and a pattern of corporate intimidation.
Entergage Inc., founded by entrepreneur Nathen Mazri, has broken its silence on the abrupt and chaotic termination of the now-legendary GarfieldEATS brand by Paramount Pictures (ViacomCBS) in 2021–a brand that became an internet phenomenon across YouTube, global press, and meme culture prior to COVID-19.
GarfieldEATS, a visionary fusion of food delivery, fandom, and nostalgia, reached millions online and was praised for its innovation. Yet behind the lasagna and headlines was a darker story.
Mazri, the first licensee ever to transform the iconic Garfield character into a consumer brand experience, never received consistent support from Viacom. Despite approval from Garfield creator Jim Davis and Paws Inc. for merchandising and branding initiatives, Entergage was blindsided: one morning, a termination letter arrived via concierge without warning, citing violations over merchandise and brand naming–months after Nathen had acted in good faith and compliance.
There was no account manager, no guidance, no line of communication for half a year,” said Mazri. “And suddenly we were told Jim Davis ‘didn’t know better’–as if our partnership and work meant nothing. Nathen says “Many Garfield licensees lived in fear–some even re-mortgaged their homes just to keep their Garfield-focused businesses alive. Licensors can’t treat small businesses whose entire livelihoods depend on one IP the same way they treat giants like Nike or Zara, where Garfield is just one product line among dozens. It’s not the same game–and it never was.”
Even after GarfieldEATS, Mazri’s creative vision led Warner Bros. to seek him out to launch Scooby-Doo Eats, with Frank Welker (voice of Scooby-Doo) involved in early ad development. But when Warner allegedly reneged on a fair royalty structure after a major distribution deal with Sobeys, Mazri terminated the agreement himself.
I built dreams while studios chased margins,” said Mazri. “Entergage won’t be part of greed-disguised-as-deals.”
Today, as Nickelodeon–under the same parent company as Garfield–faces public backlash after child exploitation claims exposed in a recent documentary, questions arise over how licensors treat creators, partners, and licensees behind the scenes.
Mazri concludes, “No one stood up for licensees. Not then, not now. We are the backbone of licensing–yet the first to be blamed and the last to be heard.”
The story of GarfieldEATS is more than a meme. It’s a mirror.
YouTube Titles That Made it Viral:
1. “Love me, feed me, don’t leave me”
By Nathen Mazri
2. What is GarfieldEATS?
By Strange Aeons
3. GarfieldEATS, a normal website in normal capitalism
By Thought Slime
4. “The Disaster Of GarfieldEATS”** by Izzzyzzz
5. “2 Years Later And GarfieldEATS Is Still Unhinged”
by Izzzyzzz
6. Nathen Mazri Farewell Part 1
Mentions on commentary channels and numerous podcasts have happened also.
In conclusion, the GarfieldEATS fallout is more than a cautionary tale–it’s a catalyst. It exposes the deep power imbalance between licensors and the very entrepreneurs who risk everything to bring beloved IPs to life.
Nathen Mazri’s story challenges an outdated system that favors mega-corporations while ignoring small licensees who operate with passion, creativity, and their life savings on the line. It calls for a new era of licensing–one rooted in fairness, ethical responsibility, and mutual respect. From better termination protections to the birth of a global licensee advocacy network, this moment could redefine the rules. Because in the future of licensing, visionaries shouldn’t be punished–they should be protected.
And from the ashes of GarfieldEATS came Nathfield–a rebellious supercat hero born from pure fandom. Created by a devoted fan and directed by Nathen Mazri himself, Nathfield rose after the infamous termination letter as a symbol of creative independence and licensee resilience. No longer silenced by corporate claws, Nathfield isn’t just a character–he’s the revenge arc. The cat they couldn’t cancel. The Nathfield series now available on Spotify.
“The $25M represents not what we paid–but what was destroyed. It reflects future growth, sunk infrastructure, personal and professional damage, and the systemic failure of a licensing partner to manage a visionary activation with basic due process.” – Mr. Mazri
Will the man in the orange suit rewrite licensing laws?
*This press release may be speculative, satirical, or artistic commentary. No legal action has been officially filed at this time.
Source :Paramount Pictures
This article was originally published by EMWNews. Read the original article here.
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