NEW YORK, Aug. 8 /EMWNews/ -- The Official Opening

Ceremony Parade Outfits of the U.S. Olympic Team debuted today in Beijing.

As American athletes took to the stage during the commencement celebration,

the Polo Ralph Lauren 2008 U.S. Olympic Team Parade Outfits were officially

unveiled to spectators around the world.



    Inspired by the rich past of the Olympic Games, and in keeping with the

time-honored tradition of this historic event, Polo Ralph Lauren brings an

elegant and contemporary style to the U.S. Olympic Team. Reflecting the

brand's trademark sporty sophistication and refined sensibility, the

Opening Ceremony uniforms evoke the heritage and legacy of the 1920's and

1930's. Featuring a polished and tailored silhouette, the ensemble is

comprised of a crisp white cotton shirt and ivory cuffed pants,

complemented by a timeless navy blue blazer in tropical wool, adorned with

the iconic Polo Pony and the 2008 U.S. 'Look of the Team' logo. The chic

outfits are accented by Americana-infused accessories with red, white and

blue silk ties and scarves and classic canvas sneakers with red and blue

lateral stripes, topped off with a white twill hat.



    In addition to designing the Official Opening Ceremony Parade Outfits

for the U.S. Olympic Team, Polo Ralph Lauren has also created their Closing

Ceremony Parade Outfits, as well as an assortment of village wear pieces.



    The 2008 Beijing Summer Olympic Games will be celebrated from August

8-24, with an estimated four billion viewers watching global-televised

coverage, which is expected to be the largest audience ever to view the

Olympic Games.



    For imagery and an in-depth look at Ralph Lauren's designs for the 2008

U.S. Olympic Team visit: http://press.ralphlauren.com/olympics



    ABOUT POLO RALPH LAUREN



    Polo Ralph Lauren Corporation (NYSE: RL) is a leader in the design,

marketing and distribution of premium lifestyle products in four

categories: apparel, home, accessories and fragrances. For more than 40

years, Polo's reputation and distinctive image have been consistently

developed across an expanding number of products, brands and international

markets. The Company's brand names, which include "Polo by Ralph Lauren",

"Ralph Lauren Purple Label", "Ralph Lauren Collection", "Black Label",

"Blue Label", "Lauren by Ralph Lauren", "Polo Jeans Co.", "RRL", "RLX",

"Rugby", "Ralph Lauren Childrenswear", "American Living", "Chaps", and

"Club Monaco" among others, constitute one of the world's most widely

recognized families of consumer brands. For more information, go to

http://investor.ralphlauren.com.

    About the U.S. Olympic Committee



    The United States Olympic Committee (USOC) is recognized by the

International Olympic Committee as the sole entity in the United States

whose mission involves training, entering and underwriting the full

expenses for the U.S. teams in the Olympic, Paralympic, Pan American and

Parapan American Games. In addition to being the steward of the U.S.

Olympic Movement, the USOC is the moving force for support of sports in the

United States that are on the program of the Olympic, Paralympic, Pan

American and Parapan American Games.