Torn Ranch Makes The Spa Experience A Little Sweeter

Torn Ranch, the leading wholesale gourmet food and gift purveyor, is making the spa experience sweeter with their new Mind and Body Collection. Designed to complement the luxe spa environment, the collection spins antioxidant and omega-3 rich ‘Superfoods’ that are known to boost skin health and radiance into distinctively decadent treats including Dark Chocolate Blueberry Walnut Clusters, Tea Infused Chocolate Indulgences, and Dark Chocolate Gogi Berry Crunch Clusters.

Novato, CA (EMWNews) July 14, 2008 — Torn Ranch, the leading wholesale gourmet food and gift purveyor, is now making the spa experience a little sweeter. The newly released Mind and Body Collection is a suite of all-natural nibbles created with both health and craving in mind to nourish the spa-goers body and pamper their palate.

The premier collection spins antioxidant and omega-3 rich ‘Superfoods’ like dark chocolate, walnuts and blueberries that are known to boost skin health and radiance into distinctively decadent treats including Dark Chocolate Blueberry Walnut Clusters, Tea Infused Chocolate Indulgences, and Dark Chocolate Gogi Berry Crunch Clusters.

Designed exclusively to complement the luxe spa environment, the Mind and Body Collection is candy for the eye and weaves seamlessly into the spa aesthetic. Torn Ranch makes the gourmet confections — designed by their own master chocolatier — at their chocolate-making factory and nut roastery near California’s wine country then wraps each one in tranquil colors and designer boxes that accommodate private label needs.

The Mind and Body Collection is a bit of a departure for Torn Ranch, who primarily caters to the guest amenity needs of high-end, four- and five-star hotels and resorts including Wynn, Four Seasons and Ritz Carlton resorts.

Chief Executive Officer Sue Morrow, who describes the spa line as a natural extension for the company, said, “The collection is a response to demand from resort spas that are facing new challenges in the crowded marketplace and tightening economy; to remain competitive and increase client loyalty spas must add new programs to their marketing efforts.”

Morrow notes the Mind and Body Collection pampers skin as well as the spa’s bottom line. “The all-natural, preservative-free ingredients we selected for the collection have specific benefits for the skin,” said Morrow. “For example, our Berry Blossom Trail Mix is rich in omega-3 fatty acids that can help moisturize dry skin from the inside out.”

The diversity of the product suite makes it ideally suited to several spa-centric marketing and sales programs that enhance the bottom line. Indulgences from the Mind and Body Collection pair perfectly with spa gift cards — which continue to be a revenue generator for spas despite the overall market downturn.

Sometimes the smallest ‘extras’ can reap real rewards for day spas; treating each guest to an individually wrapped Dark Chocolate Green Tea Bar following a treatment ups the luxe factor of the experience and increases client loyalty. Likewise, a bowl of Chocolate Covered Blueberries or Spa Mix in the reception area provides a quick and healthy boost for guests who are running on empty. Extra guest amenities can also help assuage client frustration when an esthetician is running behind schedule and a treatment is delayed.

Torn Ranch will be spotlighting the Mind and Body Collection at Skin Inc.’s Face & Body conference and expo at the Moscone Center in San Francisco August 17th and 18th.

About Torn Ranch

Located near wine country in Marin County, California, Torn Ranch has been crafting gourmet food and gift items for more than 30 years. Torn Ranch uses only natural ingredients and no preservatives and all products are made fresh to order at their own bakery, nut roastery and chocolate-making facility. Each item is hand-packaged and can be customized to accommodate unique requirements including private labeling and one-of-a-kind gift baskets. For more information about Torn Ranch visit www.tornranch.com or call (415) 506-3000.

Contact

Rachel Laine

(415) 506-3051

rlaine @ tornranch.com