LAS VEGAS, July 24 /EMWNews/ -- Papa Bello Enterprises

(Pink Sheets: PAPA), a nationwide franchiser of pizza restaurants,

announced today that the company has kicked off a nationwide marketing and

awareness plan to highlight the company, build its franchise base and

expand its business outside of the United States.



    Over the past year, Papa Bello Enterprises has exploded into the

franchise opportunity industry, going from just one store in 2005 to 17

operational franchises in 2008. Currently, the company has several stores

under construction and the company has contracts in place for more than 100

stores in CO, AL, SC, GA, and China. The increase in franchisee ownership

can be attributed to several factors;



    First, in July 2006, Papa Bello Pizza signed its own master lease

agreement with Wal-Mart, one of the world's largest corporations and the

nation's largest retail chain in terms of sales. Through this agreement,

Papa Bello has the ability to sublease space to franchisees in new and

existing Wal-Mart Stores throughout the entire country.



    Secondly, The Company has taken significant steps to create a stress

free, turnkey business model in order to provide franchisees the ability to

open their stores quickly and efficiently. All vendor contracts and

construction costs have been carefully negotiated on a macro and micro

level to provide the Papa Bello franchisees with the best prices on their

equipment and supplies. This favorable arrangement enables them to have

lower start-up costs and offer their products at a lower cost to the

consumer.



    Additionally, Papa Bello Enterprises has set up their franchise fees to

be lower than the average franchise opportunity. With royalties at only 6%

of the gross sales, Papa Bello has attracted many investors seeking to own

and operate a business without the costly franchise fees and expenses they

typically encounter with other concepts.



    Finally, the company has an extensive training program in place for new

franchise owners. The company has constructed a fully functional restaurant

and training facility in Las Vegas, Nevada where all franchise owners

complete a comprehensive training program, giving them the skills necessary

to own, operate, and grow their respective franchises.



    Chase Canfield, 31, CEO of Papa Bello Enterprises states, "We're

pleased to see others recognize this as a tremendous opportunity and

advantage to own a part of an organized and successful company. More and

more we're seeing the positive results from a lot of hard work and a well

thought out concept."

    About Papa Bello Enterprises



    Founded in 2005, Papa Bello Enterprises is a Las Vegas, NV based

corporation that owns, operates, and franchises Italian style eateries in

the United States. The company currently has 17 stores in operation and has

a master lease agreement with Wal-Mart. The company was founded on the

principles of providing the consumer with the highest standards of quality,

value, and service. For more information on Papa Bello Enterprises or

franchise information, please visit http://www.papabellopizza.com .



    Forward-Looking Statements Disclosure



    This press release may contain "forward-looking statements" within the

meaning of the federal securities laws. In this context, forward-looking

statements may address the Company's expected future business and financial

performance, and often contain words such as "anticipates," "believes,"

"estimates," "expects," "intends," "plans," "seeks," "will," and other

terms with similar meaning. These forward-looking statements by their

nature address matters that are, to different degrees, uncertain. Although

the Company believes that the assumptions upon which its forward-looking

statements are based are reasonable, it can provide no assurances that

these assumptions will prove to be correct. All forward-looking statements

in this press release are expressly qualified by such cautionary

statements, risks, and uncertainties, and by reference to the underlying

assumptions.