BRC Consultancy Report Reveals European Global Network Providers Increasingly Targetting US Multinationals
2008-07-16 07:00:00
LONDON–(EMWNews)–The latest ‘Win Loss’
report from BRC Consultancy Ltd, London, reveals that European based
global network providers are increasingly active in the US – bidding
frequently for multinational contracts with US-based companies. The
report shows that while AT&T still dominates, winning around 40% of
contested contracts, other US suppliers are losing share as the major
European providers have, between them, won another 40%.
AT&T’s dominance is further demonstrated by its high contact win rate –
winning almost 60% of its bids where it competes for a new contract.
This is in sharp contrast to some US based suppliers whose win rates
have been declining in their home market.
David McCron, Director of BRC
Consultancy, said “The US is home to more multinationals than
any other country so it makes sense for any global network provider to
compete there. With the current poor performance of some US based
providers, there is a window of opportunity for other suppliers to make
increasing gains in the US. The high frequency of bidding from European
providers suggests they are working hard to crack the US market.”
BRC’s latest USA Win-Loss Report describes the
competitive bidding performance of international managed network service
operators selling in the USA. It uses independent feedback from US-based
multi-national corporations who recently evaluated competing services
and chose a supplier.
The services considered typically span multiple continents and come from
the top suppliers, including AT&T, BT, Cable & Wireless, Deutsche
Telecom, EDS, Global Crossing, IBM, Orange, Sprint and Verizon.
Notes to Editors:
BRC Consultancy Ltd, established in 1991, is Britain’s
leading independent consultancy specialising in multinational data
communications. BRC’s experience spans both
fixed and mobile communications internationally.
Using unique methodologies. BRC continuously researches how
international corporate data network markets work at both the sales and
customer level. They monitor the services and prices suppliers offer in
each country, and also which suppliers are being chosen, rejected, and
why. By tracking average negotiated prices and other market
developments, BRC can supply a range of regularly-updated market reports
and consultancy services for network
suppliers and network
buyers.
BRC’s clients include global network users and suppliers from different
continents.
BRC Consultancy |
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