Business News
Egg Farmers Unveil New Consumer Website
2008-08-07 11:27:00
Site Gives Consumers Real-Life Glimpse into Modern Egg Farming ATLANTA, Aug. 7 /EMWNews/ -- United Egg Producers, a leading trade association representing the majority of U.S. egg farmers, has unveiled UEPCertified.com, a site that gives consumers the chance to become educated shoppers and learn more about modern egg farming. In its new user-friendly format, UEPCertified.com serves as an informative and educational resource for consumers and those who make egg purchasing decisions. The site also enables visitors to search expanded sections that offer in-depth, behind-the-scenes information about egg farming, its history and safety guidelines. "Shoppers have many options when it comes to buying eggs and they are looking for the most current information that will help them make an informed decision," said Gene Gregory, president of United Egg Producers. "UEPCertified.com helps Americans learn about the dedication of egg farmers, the steps they take to safeguard their products and their commitment to animal welfare under the UEP Certified program." UEPCertified.com features the following sections: -- Meet the Farmers ( http://www.uepcertified.com/meet-the-farmers/ ): Everybody has a story and UEP Certified egg farmers are no different. Consumers now have an opportunity to meet the families that run America's egg farms and learn about their commitment to the animals in their care. -- UEP Program ( http://www.uepcertified.com/program/ ): This section gives a comprehensive overview of the UEP Certified program and its guidelines, as well as the independent Scientific Advisory Committee that developed the criteria for the quality and safety methods that are practiced during the egg production process today. -- About UEP ( http://www.uepcertified.com/about/ ): The history of egg production is explained and the current state of the U.S. egg industry is examined. -- FAQs ( http://www.uepcertified.com/faqs/ ): From animal welfare to egg quality and safety, consumers can now research frequently asked questions about the egg industry. -- News ( http://www.uepcertified.com/news/ ): Consumers now have access to up-to-date press releases and current industry news. Other Website Enhancements: In addition to the new layout and section categorization, other enhancements to the site include: -- The #1 bookmarking and sharing button on the Internet, AddThis is posted for site visitors to share UEP Certified information with their friends and family. -- Adaptability for mobile use whereby readers can access UEPCertified.com from any mobile device.
About United Egg Producers The United Egg Producers (UEP), representing most U.S. egg farms, developed the "UEP Certified" program for cage egg production ... the most comprehensive and progressive animal care program in the U.S. This program was developed out of guidelines established by an independent advisory committee of some of the top animal welfare scientific experts in the U.S. The USDA, the Food and Drug Administration and the Federal Trade Commission have approved the UEP Certified logo. The International Egg Commission has recognized the program as a model from which to create animal welfare programs in other member countries throughout the world. In addition, the Food Marketing Institute and the National Council of Chain Restaurants also endorse these guidelines. To view a complete copy of the UEP Certified Guidelines and to learn more about the program visit http://www.uepcertified.com.
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