Ericsson deploys rural, solar-powered site with satellite transmission in Cambodia for Star-Cell

STOCKHOLM, SWEDEN–(EMWNews – August 21, 2008) – For the first time, Ericsson (NASDAQ: ERIC) has combined a GSM base

station and satellite transmission in a solar-powered site, enabling

Cambodian mobile operator Star-Cell to expand its network coverage in

remote areas. The solution offers affordable communications for all

and is based on Ericsson’s energy-optimized main-remote base-station.

The satellite transmission feature provides affordable mobile-network

coverage in remote areas where other transmission solutions are

unavailable. This is vital for bridging the digital divide, as about

80 percent of the Cambodian population lives outside the main urban

centers.

The GSM main-remote solution has a lower environmental impact than

standard base stations, consuming up to 50 percent less energy, and

helps lower total cost of ownership by reducing operating costs.

Star-Cell has selected Ericsson’s solution to expand network coverage

and introduce EDGE-based applications to enable mobile health and

educational services for rural communities.

Denis Ryabtsev, Chief Marketing Officer at Star-Cell, says:

“Ericsson’s solar-powered site with satellite transmission will make

a significant difference. It enables us to expand cost-effectively

into rural areas, connect people for the first time, and offer

affordable services that improve quality of life.”

Hans Karlsson, President of Ericsson Thailand and Indochina, says:

“This marks an important milestone and we are proud to implement the

first solar-powered solution in Cambodia. This move highlights our

technical leadership, our commitment to sustainable development, and

our vision of providing communication for all.”

This deployment follows a series of initiatives from Ericsson to

optimize the energy efficiency of mobile networks by creating

solutions that reduce environmental impacts and lower operator costs.

These initiatives include: BTS Power Savings features that put a

network in stand-by mode during off-peak hours and saves up to 15

percent of the network access energy consumption; the innovative site

concept Ericsson Tower Tube; biofuel-powered telecom sites; a hybrid

solution using diesel and batteries that cuts network operating costs

by up to 50 percent; and the Solar Village Charger, co-developed with

Sony Ericsson. Ericsson delivered its first solar-powered sites in

2000 to Maroc Telecom in Morocco, and has so far provided more than

200 sites in Africa, Southeast Asia and the Americas.

Notes to editors:

Photos are available in the photo library:

www.ericsson.com/ericsson/press/photos/alternative_energy.shtml

Ericsson’s multimedia content is available at the broadcast room

during the day:

www.ericsson.com/broadcast_room

Background information on energy efficiency innovation (pdf)

www.ericsson.com/press/facts_figures/doc/energy_efficiency.pdf

Ericsson deploys first solar solution in South America for Digicel

Suriname

www.ericsson.com/ericsson/press/releases/20080702-1232946.shtml

White papers – Sustainable energy use in mobile communications (pdf)

www.ericsson.com/technology/whitepapers/sustainable_energy.pdf

Ericsson Corporate Responsibility Report 2007

www.ericsson.com/corporate_responsibility/

Ericsson is the world’s leading provider of technology and services

to telecom operators. The market leader in 2G and 3G mobile

technologies, Ericsson supplies communications services and manages

networks that serve more than 195 million subscribers. The company’s

portfolio comprises mobile and fixed network infrastructure, and

broadband and multimedia solutions for operators, enterprises and

developers. The Sony Ericsson joint venture provides consumers with

feature-rich personal mobile devices.

Ericsson is advancing its vision of ‘communication for all’ through

innovation, technology, and sustainable business solutions. Working

in 175 countries, more than 70,000 employees generated revenue of

USD 27.9 billion (SEK 188 billion) in 2007. Founded in 1876 and

headquartered in Stockholm, Sweden, Ericsson is listed on OMX Nordic

Exchange Stockholm and NASDAQ.

For more information, visit www.ericsson.com or www.ericsson.mobi.

About Star-Cell, Cambodia

The Applifone Company, known under the brand name Star-Cell, is a

private GSM mobile operator in Cambodia. The company was established

in 2006 and commercially launched in 2007.

Since its commercial launch, Star-Cell has extended its services into

major areas of Cambodia, such as Phnom Penh, Koki (Kandal province),

Siem Reap and Kompong Som (Sihanouk Ville) and has coverage on the

National Road No. 6 (Phnom Penh to Siem Reap). As one of the

fastest-growing companies in the market, Star-Cell is known for its

quality and innovative services, and has ambitious expansion plans

for the future.

About Ericsson’s RBS 2111

RBS 2111 is a radio base station offering wide area coverage using a

main-remote concept that needs no site floor space. Its distributed

architecture reduces total site costs and makes rollout significantly

easier. It provides the best available voice quality and complete

GPRS/EDGE mobile data support.

Copyright © Hugin AS 2008. All rights reserved.