Global Mobile Advertising Market Analysis & Forecast 2006-2011, 1st Edition: A Comprehensive Analysis
2008-07-16 06:47:00
DUBLIN, Ireland–(EMWNews)–Research and Markets (http://www.researchandmarkets.com/research/551b09/global_mobile_adve)
has announced the addition of EJL Wireless Research’s new report “Global
Mobile Advertising Market Analysis & Forecast 2006-2011, 1st Edition” to
their offering.
A Comprehensive Analysis of the Global Mobile Advertising Market
2006-2011 This report covers the global mobile advertising market.
Current technology trends and market conditions are analyzed to allow
brands and advertising agencies to traverse the chasm that separates the
online and traditional media advertising markets of today and the
future: Mobile Advertising
Targeted Users:
– Mobile Operators
– Advertising Agencies
– Advertising Brands
– Mobile Content Portals
– Financial Investors
Key Topics Covered:
-EXECUTIVE SUMMARY
-METHODOLOGY
CHAPTER 1: INTRODUCTION
CHAPTER 2: BARRIERS TO MOBILE ADVERTISING
CHAPTER 3: MARKET FORECASTS
CHAPTER 4: SMS AND MESSAGING-BASED ADVERTISING
CHAPTER 5: COMMON SHORT-CODE MARKETING
CHAPTER 6: USSD MESSAGING
CHAPTER 7: MOBILE SEARCH ADVERTISING
CHAPTER 8: MOBILE DISPLAY ADVERTISING
CHAPTER 9: MOBILE VIDEO ADVERTISING
CHAPTER 10: SPONSORED/SUBSIDIZED GAMES, CONTENT, AND APPLICATIONS
CHAPTER 11: ADVERTISING-SUPPORTED MVNOS
CHAPTER 12: MOBILE COUPONING
CHAPTER 13: PROXIMITY MOBILE MARKETING
CHAPTER 14: ECOSYSTEM PLAYERS
CHAPTER 15: ADDITIONAL MOBILE ADVERTISING OPPORTUNITIES
CHAPTER 16: INFRASTRUCTURE AND ENVIRONMENTAL STATUS
CHAPTER17 FUTURE SHAKEOUT
Companies Mentioned:
-4INFO
-Action Engine
-Ad Infuse
-AdMob
-Air2Web
-Amobee
-BLIP Systems
-BlueFire Digital
-BLYK
-Boorah
-Cellfire
-Cielo Group
-Cellufun
-Enpocket
-Filter UK
-Greystripe
-GoTV Networks
-Greenlight Wireless
-Hovr, JumpTap
-Medio Systems
-Millennial Media
-Mobile Posse
-MobiTV
-MoVoxx
-MSN
-Nellymoser
-Nokia
-Pitch
-Roundbo
-Smaato
-Streamezzo
-SurfKitchen
-Third Screen Media
-Xero Mobile
-Yahoo
For more information visit http://www.researchandmarkets.com/research/551b09/global_mobile_adve
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