Learn the Leadership Communication Skills That Drives Results
2008-07-17 08:30:00
DUBLIN, Ireland–(EMWNews)–Research and Markets (http://www.researchandmarkets.com/research/02a98a/beyond_the_babble)
has announced the addition of the “Beyond the Babble: Leadership
Communication that Drives Results” report to their offering.
Most business leaders need to do a better job mobilizing their
organizations, as pressures for results increase and the time leaders
have to deliver grows shorter every day. More effective communication is
one of the best ways to achieve that goal. This book provides concrete
ways to for anyone to improve their leadership, even those who arent
natural communicators like Herb Kelleher or Jack Welch.
Leaders dont need to remake themselves; the authors research shows that
any manager can improve their performance by using the principles
outlined in the book. They explore in depth why communication is
crucial, how and when to do it, how to embed it in an organizations
culture, and how to measure results. They also show how internal
communications professionals can improve an organizations communication
to the outside world.
Discover how to connect with and inspire employees throughout an
organization. Improve your leadership skills — even if you aren’t a
“natural” communicator — with a specific communication strategy that
anyone can use. Authors Matha and Boehm present research showing that
all managers can improve performance by using the principles outlined in
Beyond the Babble. They explore why communication is crucial, how and
when to do it, how to embed it in an organization’s culture, and how to
measure results.
They also show how internal communications professionals can improve an
organization’s communication to the outside world. Bob Matha (Chicago,
IL) has 30 years of experience in business communications as a
consultant and executive. Macy Boehm (Chicago, IL) has spent 15 years in
business communications. Matha and Boehm are principals of Basics 3, a
leadership communications consulting firm, and also serve as senior
internal communications advisors to clients of Ogilvy Public Relations
Worldwide.
Key Topics Covered:
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The Power of Communication.
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On Strategy Communication: An Overview.
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Do: What Do You Need Employees to Do?
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Know: What Do Employees Need to Know to Take Action?
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Feel: What Do Employees Need to Feel to Take Action?
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The “Why Nots”: What’s Getting in
the Way?
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Package: Turn the Action Equation into a Conversation.
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Align: Make Sure All Leaders Are On Strategy.
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Equip: Give Leaders the Tools They Need to Communicate On Strategy.
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Drive and Support: Orchestrate and Sustain On Strategy Conversation.
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You: The Top Leader’s Role.
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“How to” Resource Guide.
For more information visit http://www.researchandmarkets.com/research/02a98a/beyond_the_babble
Research and Markets Fax: 646-607-1907 |
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