Business News

Learn the Leadership Communication Skills That Drives Results

2008-07-17 08:30:00

DUBLIN, Ireland–(EMWNews)–Research and Markets (http://www.researchandmarkets.com/research/02a98a/beyond_the_babble)

has announced the addition of the “Beyond the Babble: Leadership

Communication that Drives Results” report to their offering.

Most business leaders need to do a better job mobilizing their

organizations, as pressures for results increase and the time leaders

have to deliver grows shorter every day. More effective communication is

one of the best ways to achieve that goal. This book provides concrete

ways to for anyone to improve their leadership, even those who arent

natural communicators like Herb Kelleher or Jack Welch.

Leaders dont need to remake themselves; the authors research shows that

any manager can improve their performance by using the principles

outlined in the book. They explore in depth why communication is

crucial, how and when to do it, how to embed it in an organizations

culture, and how to measure results. They also show how internal

communications professionals can improve an organizations communication

to the outside world.

Discover how to connect with and inspire employees throughout an

organization. Improve your leadership skills — even if you aren’t a

“natural” communicator — with a specific communication strategy that

anyone can use. Authors Matha and Boehm present research showing that

all managers can improve performance by using the principles outlined in

Beyond the Babble. They explore why communication is crucial, how and

when to do it, how to embed it in an organization’s culture, and how to

measure results.

They also show how internal communications professionals can improve an

organization’s communication to the outside world. Bob Matha (Chicago,

IL) has 30 years of experience in business communications as a

consultant and executive. Macy Boehm (Chicago, IL) has spent 15 years in

business communications. Matha and Boehm are principals of Basics 3, a

leadership communications consulting firm, and also serve as senior

internal communications advisors to clients of Ogilvy Public Relations

Worldwide.

Key Topics Covered:

  • The Power of Communication.

  • On Strategy Communication: An Overview.

  • Do: What Do You Need Employees to Do?

  • Know: What Do Employees Need to Know to Take Action?

  • Feel: What Do Employees Need to Feel to Take Action?

  • The “Why Nots”: Whats Getting in

    the Way?

  • Package: Turn the Action Equation into a Conversation.

  • Align: Make Sure All Leaders Are On Strategy.

  • Equip: Give Leaders the Tools They Need to Communicate On Strategy.

  • Drive and Support: Orchestrate and Sustain On Strategy Conversation.

  • You: The Top Leaders Role.

  • “How to” Resource Guide.

For more information visit http://www.researchandmarkets.com/research/02a98a/beyond_the_babble

Research and Markets
Laura Wood, Senior Manager, press@researchandmarkets.com
U.S.

Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716

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