No. Calif. Business Marketing Association Presents Unlocking the Marketing Mysteries of China and Japan
2008-07-14 12:16:00
Learn Concrete Strategies and Tactics That Turn the Potential into
Revenue
SAN JOSE, Calif.–(EMWNews)–Northern California Business
Marketing Association (NorCal BMA) announced its
Wednesday, July 23rd lunch meeting program. The featured keynote
speaker is Flemming Mahs, Partner Worldwide Market Creators (WMC).
The Asian market can be incredibly lucrative, but also incredibly
elusive. It’s sometimes difficult to know how
to define the potential market, let alone break through and reach it.
How do you tap into these hard-to-reach markets. Flemming Mahs, who has
15+ years of global sales, marketing, product management, and operations
experience, will go in-depth on winning marketing efforts in Asia. Based
on a recent case study, he will discuss surveying the markets and
defining the Total Available Market needed to create your strategy and
ultimately increase sales revenue.
Flemming L. Mahs, MBA, CPA, Ph.D is a Partner at Worldwide Market
Creators, an agency that helps marketing and sales professionals
identify market segments and then develops the strategies and tactics
necessary to realize revenue. Mr. Mahs specializes in identification of
local customers in China and Japan for major US OEM new product launch.
WMC serve multinational OEMs as well as start-ups.
NorCal BMA Meeting Location:
David’s Restaurant, 5131 Stars & Stripes
Drive, Santa Clara, Calif., 95054
T: 1 408 986 1666.
Date:
Wednesday, July 23, 2008
Time:
11:30 am -1:30 pm. Networking and registration from 11:30am-Noon.
Program begins at 12:15 pm.
Fee:
$40 for NorCal BMA members, $45 for Silicon Valley American Marketing
Association and PRSA Members, $53 for non-members
Registration:
Register online at http://norcalbma.org/programs/meetingcurrent_html;
or, contact Jeff Shelton at (650) 631-4262 to register by phone or
inquire about sponsorship opportunities or corporate table rates.
About NorCal BMA:
Northern California Business Marketing Association (BMA) serves the
unique needs of business-to-business (B2B) marketers by providing a
forum for discussions, resources, information, career development,
education and networking opportunities. A not-for-profit organization,
Northern California BMA serves a diverse base of corporate and agency
members throughout the San Francisco Bay Area. Visit www.norcalbma.org
to learn about local services, events and benefits.
NorCal BMA is a chapter of the Business
Marketing Association. Visit www.marketing.org
for international services and resources.
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