Business News
Vendormate Announces New Marketing Leader
2008-08-14 09:50:00
ATLANTA, Aug. 14 /EMWNews/ -- Vendormate, Inc. today named John Harper, former Vice President of Marketing at MCI, as its marketing lead. Vendormate is a leader in vendor management solutions, providing cost-effective private-labeled solutions to manage the composition and risk of enterprises' supplier bases. Mr. Harper brings over 20 years of varied marketing and branding leadership to Vendormate and has been consulting with Vendormate for the past several months. "Vendormate leads the emerging vendor credentialing and information management space. In healthcare alone, the company has more than 400 customer hospitals. My vision is to build it into an unmatched brand across a number of vertical markets," said Mr. Harper. Mr. Harper is a seasoned marketing strategy and communications professional. His diverse career includes Fortune 500 and small business experience as well as B2B and consumer marketing. Most recently, Mr. Harper served as a principal at PathCut Partners, a B2B marketing and sales effectiveness consultancy. His experience includes marketing research, strategy, and product management roles as well as tenure at JCPenney and Belden Associates, a media marketing research consultancy. "John's background in building high-growth technology and service brands ties directly to Vendormate's position," said Andy Monin, Chairman and CEO of Vendormate. "The creation of this role reflects the dramatic growth we've enjoyed and sets the stage for further expansion." While at MCI, Mr. Harper led business-to-business brand management, advertising, and marketing communications launching products and brands. Mr. Harper oversaw brand strategy and recovery efforts following the WorldCom bankruptcy that helped hold major account churn to zero and eventually resulted in the successful re-launch of the MCI brand in the B2B space. In addition, Mr. Harper earned an MBA from the University of Georgia and a BBA in Journalism from Baylor University.
About Vendormate, Inc. Vendormate protects the health of supply chains with a unique vendor credentialing and compliance monitoring solution. The program assures compliance with both internal policies and government mandates, including OFAC Terrorist watchlists. An integrated badge feature controls access to facilities. Registered vendors are registered, screened, rated and catalogued by custom criteria and continuously monitored for non-compliance. Phone: 1-877-483-6368; http://www.vendormate.com ; Blog: vendorcompliance.wordpress.com .
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