Fashion Strikes Back for 2nd Annual Atlanta International Fashion Week

– Industry insiders to convene during weeklong fashion event –

Atlanta, GA (EMWNews) July 17, 2008 — In August 2007, history was made as the Atlanta Fashion Network presented the first annual Atlanta International Fashion Week. This year, from July 23rd through 27th, fashion will take center stage once again for the second installment of the most highly anticipated fashion event of the year. This year’s event will draw in international fashion moguls, celebrities, models, agents, press and buyers at downtown Atlanta’s prominent exposition center, the Georgia World Congress Center.

In producing AIFW, the Atlanta Fashion Network plans to shape current fashion and style by displaying what Atlanta has to offer in the world of fashion. Atlanta is known as a chief influencer and birthplace of numerous mainstream musicians and genres, however it is the goal of AIFW Director, Paula Whittle, to have Atlanta recognized as an emerging fashion capital. “Atlanta is known as a music Mecca, but is now becoming a site for fashion stimulus, and can now play a major role in the fashion arena and gain international recognition,” says Whittle. “I want to bridge the two to create a powerful, innovative convergence.” With that, the Atlanta International Fashion Week welcomes international designers and models from various worldwide destinations such as Africa, Argentina, Brazil, Puerto Rico, the United Kingdom and the Virgin Islands.

During AIFW, attendees will view several fashion runway shows, in addition to innovative and informative workshops and fashion-based curricula within the Pretty Academy School of Fashion. Classes will be instructed by industry experts and AIFW Fashion Council members including Leo Marshall (Celebrity Photographer), Mychael Knight (Project Runway, Celebrity Designer), Sybil Pennix (Celebrity Stylist) and many more. In addition, AIFW will feature an exquisite and innovative trunk show, “Fashion Store”.

AIFW will feature catwalk favorites modeling fall’s hottest looks with showcases from famous lines such as TLC member Tboz’s Chase’s Closet, Ed Hardy, Rock & Republic, True Religion, Akademiks, Apple Bottoms, Enyce, Baby Phat, Phat Farm, Rocawear, Young Jeezy’s line 8732 Clothing, Ashley Stewart, plus many more. Some of the elaborate shows will also include Kouture Kids, Urbanstyle Fashion Affair, Exotica, Fantasy Island, Curvy Couture, PRIVE Fashion Affair and Men of Style in order to cater to the style in everyone.

Come to Atlanta to experience the convergence of the most powerful ideas and most powerful network. From Wednesday to Sunday, participants will be immersed in actionable learning and profitable exchange. Atlanta International Fashion Week has teamed up with the fashion industry’s internationally renowned elite to afford aspiring designers and models the opportunity to network, learn and enjoy the best that Atlanta has to offer in fashion, style, glamour and nightlife at various acclaimed venues throughout the city. This star-studded affair will be entertaining and designed to benefit local and national charities all in the name of fashion. Some of the many AIFW supporters and partners include Inside Fashion World Magazine, Mymodeltalk.com, Elvie G Public Relations, Paul Mitchell School, John Robert Powers, JPat Records, Mallard Magazine, Dan Agency, La La Sincerely Inc, Midori Star Media and many more. For more information on this epic event, visit www.AtlantaIntlFashionWeek.com or call 888.215.5141.